Consumer behavior : building marketing strategy / Hawkins, Del I.

, Generating and Managing Ideas * Conclusions. -- Introduction * The Context: The Consumers' Perspective, The

Consumer behavior.

Neuromarketing : exploring the brain of the consumer / Zurawicki, Leon.

Consumers -- Attitudes.

technologies and business concepts, grounded in the distinct needs of different places and consumers, will be

The myth of the ethical consumer / Devinney, Timothy M. (Timothy Michael), 1956-

The objects of affection : semiotics and consumer culture / Berger, Arthur Asa, 1933-

-- Risky assets -- Consumer's surplus -- Market demand -- Equilibrium -- Auctions -- Technology -- Profit

Consumer behavior.

consumers is to prevent needs from being satisfied and to create demand; its natural extension is to enable

Marketing and consumer psychology series.