Marketing -- Decision making.

Decision making.

making -- 7. Planning for IMC -- 8. Establishing objectives and budgeting for IMC program -- 9. Message

doing so, The Market Research Toolbox describes how to think of market research in the context of making

evaluation of these alliances. Elaborating on the decision-making structures apparent during each stage in

-to-follow decision-making process, highlightiing the foundational and complementary role of the disciplines in

Public administration -- Decision making.

information -- 5. Making choices -- Cognitive and social-psychological theories of decision-making -- The

in Transition / Paul Muldoon -- Innovations in Decision Making / Chris McLaughlan -- Transnational

-- Leadership and decision making -- Strategy implementation -- Epilogue. From strategy to strategic thinking.

) -- Corruption -- Critical theory and critical management studies -- Decision making -- Demand -- Effectiveness

enough to give you all the crucial decision-making insights, yet simple enough to digest and quickly