-- Managing mass communications : advertising, sales promotions, events and experiences, and public relations

programs -- Planning for major events.

often then not influenced the trajectory of events. But it appears that today's intellectuals are

events and innovations to affect global business within recent years, while including several new and

Strategic sports event management / Masterman, Guy.

examples included here explore classic public relations situations as well as current, timely events. This

and events, using case studies from Africa, the Balkans, Asia and the Middle East.

and You -- Timeline of Critical Events Relative to Media History.

introduction and comprehensive exploration of important historical and recent world events - including new

, special events will focus the media's attention on your message / Jené O'Keefe Trigg -- Thousands of

: interactive media channels -- Implementation : nonmedia channels events -- Implementation : logistics

of Learning and Development -- 42. Learning and Development Programmes and Events -- 43. How People