Consumers -- Attitudes.

Interpreting consumer choice : the behavioral perspective model / Foxall, G. R.

The myth of the ethical consumer / Devinney, Timothy M. (Timothy Michael), 1956-

-- Risky assets -- Consumer's surplus -- Market demand -- Equilibrium -- Auctions -- Technology -- Profit

Consumer Behaviour & marketing communication / Kazmi, S. H. H.

auto-industry, dysfunctional oil markets, short-sighted government policies, and unmotivated consumers

Introduction to consumer behaviour Joubert, Johan.

Consumer behavior -- South Africa -- Cross-cultural studies.

3.0 -- Part II Strategy -- Chapter Three Marketing the Mission to the Consumers -- Chapter Four

Consumers' preferences -- South Africa.

Defining marketing and the marketing process -- Understanding the marketplace and consumers

Services for Consumers --- 14. Products and Services for Businesses --- 15. International Marketing