Selfie culture : to explore the motivations of social media selfies takers and the correlation, if any, to self-esteem, identity and ego

The effects of sensory branding on consumer purchase intent

Drawing parallels between the psychological motivations of spectating traditional sport to those of e-sports

Colourless beauty

The student as person brand : the extent to which Crawford College Sandton shape its students' identities

The effect of a human centered design philosophy on brand loyalty withing the automotive industry : a case study of Volvo cars, South Africa

My little pony : brand loyalty through brand heritage and evolution

South Africa's political economy : the brand state of our nation

What women want : do car brands really know how to engage with black females?

Bubbling under : could township tech be the 'new kwaito'?

Scratching your name

Has online banner advertising lost its message, meaning and purpose in the eyes of South African consumers