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Advertising and promotion : an integrated marketing communications perspective / Belch, George E

implications / Nancy Snow -- The medium : global technologies and organizations -- The Internet : the evolving

Advertising campaigns -- Case studies.

Elisenda Ardévol -- Gender and sexuality in the Internet era / Panayiota Tsatsou -- Gay for pay: the

BUSINESS & ECONOMICS / Advertising & Promotion.

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-- Electronic media regulation : from radio to the Internet -- Obscenity, indecency, and violence : social norms

Advertising -- 16. Workers' Rights: Employment, Discrimination, and Affirmative Action -- 17. Workers' Rights

Internet marketing : integrating online and offline strategies / Roberts, Mary Lou.

-- Marketing in the digital age. Internet marketing ; Social media marketing ; Mobile marketing ; Databases for