environment -- Marketing in international markets and globalization -- Consumer buying behaviour -- Business

-- Association, cause and effect -- Crystal clear: forecasting versus crystal gazing -- Meetings for decision and

Business forecasting.

-- 13.Business Forecasting and Credit Decisions -- Introduction -- The basic theory -- Variables

Business forecasting.

/ Recent developments in density forecasting / Investigating economic trends and cycles / Economic cycles

Stock price forecasting.

Fashion trends : analysis and forecasting / Kim, Eundeok.

-- Targeting attractive market segments -- Differentiation and brand positioning -- Business strategies : a

The new business road test : what entrepreneurs and executives should do before writing a business

The new pioneers : sustainable business success through social innovation and social

Columbia Business School Publishing