, creative directors, freelance writers, marketing managers . . . even small business owners and information

that all modern managers should know and be able to apply. Management Principles: a contemporary

, organisations, socio-economic systems and ultimately a sustainable world society. A responsible manager will

, game theory, and pricing are especially valuable to future managers. In-text examples and boxed miniƯ

manager. It addresses the relationships between purchasing and concepts such as strategic sourcing, and

of practical tools and techniques. It provides future managers with all the skills they need to

, increasing pressure is being exerted on HR managers in South Africa to make a more significant contribution

media managers, search engine writers, digital analysts, copywriters, content marketing strategists or

Bestseller multi-crisis -- Chapter summary -- Further reading -- 12.Managers and Employees: Inside the

strategy and is essential reading for those who will become future managers as well as managers in practice

trends. Memorable examples from organizations and managers you will instantly recognize are woven

-- Social interactions -- Property and power: mutual gains and conflict -- The firm: owners, managers, and