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25. 
Cover image for E-business & e-commerce : how to program
E-business & e-commerce : how to program
by 
Deitel, Harvey M., 1945-
Format: 
Books
Publication Date 
2001
Excerpt: 
Models Getting a Loan Online Recruiting on the Web Online News Services Online Travel Services Online
Available: Copies:
26. 
Cover image for Principles of marketing
Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
, targeting, and positioning for competitive advantage -- Developing the marketing mix. Product and services
Available: Copies:
27. 
Cover image for Call centre effectiveness
Call centre effectiveness
Call centre effectiveness
by 
Els, Lien.
Format: 
Books
Publication Date 
2000
Excerpt: 
Customer services -- Management.
Available: Copies:
28. 
Cover image for Basic marketing : a global-managerial approach
Basic marketing : a global-managerial approach
by 
Perreault, William D.
Format: 
Books
Publication Date 
1996
Excerpt: 
customers and their buying behavior -- Elements of product planning for goods and services -- Product
Available: Copies:
29. 
Cover image for Customer first : a strategy for quality service
Customer first : a strategy for quality service
Customer first : a strategy for quality service
by 
Walker, Denis.
Table of contents http://www.gbv.de/dms/hbz/toc/ht004229383.PDF
Format: 
Books
Publication Date 
1990
Excerpt: 
Customer first : a strategy for quality service / Walker, Denis.
Available: Copies:
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