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25. 
Cover image for Basic economic principles : a guide for students
by 
O'Connor, David E. (David Edward)
Format: 
Books
Publication Date 
2000
Excerpt: 
? -- Why do consumers behave as they do? -- How are goods and services produced -- How are businesses
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26. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
1999
Excerpt: 
marketing management : planning and organization -- Creating products for consumers in global markets
Available: Copies:
by 
Statt, David A., 1942-
Format: 
Books
Publication Date 
1997
Excerpt: 
Understanding the consumer : a psychological approach / Statt, David A., 1942-
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by 
Berkman, Harold W.
Format: 
Books
Publication Date 
1997
Excerpt: 
Consumer behavior / Berkman, Harold W.
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29. 
Cover image for Entrepreneurship and how to establish your own business
by 
Nieuwenhuizen, C.
Format: 
Books
Publication Date 
1996
Excerpt: 
characteristics of consumers. Mission and enterprise objectives. Calculate the expected market share. Calculate
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by 
Peter, J. Paul.
Format: 
Books
Publication Date 
1994
Excerpt: 
Consumer behavior -- United States -- Case studies.
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by 
Hawkins, Del I.
Format: 
Books
Publication Date 
1992
Excerpt: 
Consumer behavior : implications for marketing strategy / Hawkins, Del I.
Available: Copies:
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
1991
Excerpt: 
Consumer behavior / Schiffman, Leon G.
Available: Copies:
by 
Walker, Denis.
Format: 
Books
Publication Date 
1990
Excerpt: 
Consumer satisfaction.
Available: Copies:
by 
Williams, Keith C.
Format: 
Books
Publication Date 
1981
Excerpt: 
Consumers.
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