Search Results for Social Planning.

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35 Results Found

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25.

Contemporary advertising

Arens, William F.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html

Format:

Books

Publication Date

2008

Excerpt:

planning : top-down, bottom-up, and IMC -- Planning media strategy : finding links to the market

Available: Copies:

26.

Integrated marketing communications

Ouwersloot, Hans.

Format:

Books

Publication Date

2008

Excerpt:

communication at work -- Consumer response -- IMC planning -- Creative message strategies -- Message execution

Available: Copies:

27.

Marketing research : tools & techniques

Bradley, Nigel, 1958-

Klappentext
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007 2006

Excerpt:

Research preparation -- Introduction to marketing research -- Planning research -- Data collection

Available: Copies:

28.

Introduction to marketing

Lamb, Charles W.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006 2005

Excerpt:

-- Social responsibility, ethics, and the marketing environment -- Developing a global vision -- Analyzing

Available: Copies:

29.

Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2004

Excerpt:

: Implementation and Evaluation -- Ch. 10. Media Planning and Strategy -- Ch. 11. Evaluation of Broadcast Media

Available: Copies:

30.

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research

Available: Copies:

31.

Small business management : an entrepreneurial emphasis

Longenecker, Justin G. (Justin Gooderl), 1917-2005.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html

Format:

Electronic Resources

Publication Date

2003

Excerpt:

alliances -- 11. Selecting a location and planning the facilities -- 12. Projecting financial requirements

Available: Copies:

32.

Negotiation : readings, exercises, and cases

Lewicki, Roy J.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/2002024635.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2002024635-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/2002024635.html

Format:

Books

Publication Date

2003

Excerpt:

-- Finding Negotiation Leverage -- Ethics in Negotiation -- Social Context -- Coalitions, Multiple Parties

Available: Copies:

33.

Planning, designing and reporting research

Struwig, F. W.

Format:

Books

Publication Date

2001

Excerpt:

Planning, designing and reporting research / Struwig, F. W.

Available: Copies:

34.

Contemporary management

Jones, Gareth R.

Format:

Books

Publication Date

2000

Excerpt:

responsibility, and diversity -- pt. 3. Managing decision making and planning -- The manager as a decision maker

Available: Copies:

35.

Management principles

Brevis, Tersia, 1967-

Format:

Books

Publication Date

1997

Excerpt:

; Strategic planning ; Managerial decision making ; Information management ; Organisation design ; Authority

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