Using information technology : a practical introduction to computers & communications : complete

, internal control and computerised information systems ; Detection risk ; Design of substantive tests

Marshall Scott Poole -- Information systems approach to organizations of Karl Weick -- Cultural approach to

, including games as systems of emergence and information, as contexts for social play, as a storytelling

finishing -- Binding -- Electronic Writing Systems -- Hypertext and hypermedia -- Language -- Language

Modern systems analysis and design / Hoffer, Jeffrey A.

management systems and activity-based costing -- 5. Relevant information and decision Making: Marketing

Online resources for Internet marketing technologies Interactive marketing information systems Route map

-- Obtaining Information on Competitors -- Market Analysis -- Dimensions of a Market Analysis -- Actual and

Using information technology : a practical introduction to computers & communications : complete

-- Developing marketing opportunities and strategies. Marketing research and information systems -- Consumer

. Technology and the new information age -- Part II. Designing the marketing research project: -- Ch. 6