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25. 
Cover image for The economics of money, banking, and financial markets
by 
Mishkin, Frederic S., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
--- 5. The Behavior of Interest Rates --- 6. The Risk and Term Structure of Interest Rates --- 7. The
Available: Copies:
26. 
Cover image for Consumer behaviour : South African psychology and marketing applications
by 
Mpinganjira, Mercy.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behaviour : South African psychology and marketing applications / Mpinganjira, Mercy.
Available: Copies:
27. 
Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumer behavior.
Available: Copies:
by 
Lucas, Robert W.
Format: 
Books
Publication Date 
2012
Excerpt: 
skills -- Nonverbal communication skills -- Listening skills -- Customer service and behavior -- Service
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29. 
Cover image for Retailing management
by 
Levy, Michael, 1950- author.
Format: 
Books
Publication Date 
2012
Excerpt: 
buying behavior -- Retail market strategy -- Financial strategy -- Retail locations -- Retail site
Available: Copies:
30. 
Cover image for Emotional intelligence : achieving academic and career excellence
by 
Nelson, Darwin B.
Format: 
Books
Publication Date 
2011
Excerpt: 
cultivate emotionally intelligent behavior for success both inside and outside of the classroom. Through 13
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2010
Excerpt: 
brand equity, influencing behavior, and being accountable -- Facilitating the success of new brands
Available: Copies:
32. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
gain customer insights -- Consumer markets and consumer buyer behavior -- Business markets and business
Available: Copies:
33. 
Cover image for Marketing management : a strategic decision-making approach
by 
Mullins, John W. (John Walker)
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Understanding market opportunities -- Understanding consumer buying behavior -- Understanding organizational
Available: Copies:
34. 
Cover image for The psychology of work and organizations
by 
Woods, Stephen A.
Format: 
Books
Publication Date 
2010
Excerpt: 
Organizational behavior.
Available: Copies:
by 
Robbins, Stephen P., 1943-
Format: 
Electronic Resources
Publication Date 
2009
Excerpt: 
Organisational behaviour : global and Southern African perspectives / Robbins, Stephen P., 1943-
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