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1.

Cover image for Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!

Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!

by

Gillin, Paul.

Format:

Books

Publication Date

2009

Excerpt:

1:OS-STUDENT

Available: Copies:

2.

Cover image for The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world

The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world

The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world

by

Beemer, C. Britt.

Format:

Books

Publication Date

2009

Excerpt:

1:OS-STUDENT

Available: Copies:

3.

Cover image for The next evolution of marketing : connect with your customers by marketing with meaning

The next evolution of marketing : connect with your customers by marketing with meaning

The next evolution of marketing : connect with your customers by marketing with meaning

by

Gilbreath, Bob.

Format:

Books

Publication Date

2009

Excerpt:

1:OS-STUDENT

Available: Copies:

4.

Cover image for Open innovation in the financial services : growing through openness, flexibility and customer integration

Open innovation in the financial services : growing through openness, flexibility and customer integration

Open innovation in the financial services : growing through openness, flexibility and customer integration

by

Fasnacht, Daniel, 1964-

Format:

Books

Publication Date

2009

Excerpt:

1:OS-STUDENT

Available: Copies:

5.

Cover image for The new influencers : a marketer's guide to the new social media

The new influencers : a marketer's guide to the new social media

The new influencers : a marketer's guide to the new social media

by

Gillin, Paul.

Format:

Books

Publication Date

2009

Excerpt:

1:OS-STUDENT

Available: Copies:

6.

Cover image for Relationship selling

Relationship selling

Relationship selling

by

Johnston, Mark W.

Table of contents http://catdir.loc.gov/catdir/toc/ecip073/2006034513.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0707/2006034513-d.html

Format:

Books

Publication Date

2008

Excerpt:

1:OS-STUDENT

Available: Copies:

7.

Cover image for The power of two : how smart companies create win-win customer-supplied partnerships that outperform the competition

The power of two : how smart companies create win-win customer-supplied partnerships that outperform the competition

The power of two : how smart companies create win-win customer-supplied partnerships that outperform the competition

by

Cordón, Carlos.

http://www.gbv.de/dms/zbw/564794457.pdf

Format:

Books

Publication Date

2008

Excerpt:

1:OS-STUDENT

Available: Copies:

8.

Cover image for The Brandpromise : how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!

The Brandpromise : how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!

The Brandpromise : how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!

by

Knapp, Duane E.

Format:

Books

Publication Date

2008

Excerpt:

1:OS-STUDENT

Available: Copies:

9.

Cover image for Customer care excellence : how to create an effective customer focus

Customer care excellence : how to create an effective customer focus

by

Cook, Sarah, 1955-

Format:

Books

Publication Date

2008

Excerpt:

1:OS-STUDENT

Available: Copies:

10.

Cover image for Lean solutions : how companies and customers can create value and wealth together

Lean solutions : how companies and customers can create value and wealth together

Lean solutions : how companies and customers can create value and wealth together

by

Womack, James P.

Format:

Books

Publication Date

2007

Excerpt:

1:OS-STUDENT

Available: Copies:

11.

Cover image for The satisfied customer : winners and losers in the battle for buyer preference

The satisfied customer : winners and losers in the battle for buyer preference

by

Fornell, Claes.

Table of contents only http://www.loc.gov/catdir/toc/ecip0720/2007024932.html

Format:

Books

Publication Date

2007

Excerpt:

1:OS-STUDENT

Available: Copies:

12.

Cover image for The DNA of customer experience : how emotions drive value

The DNA of customer experience : how emotions drive value

The DNA of customer experience : how emotions drive value

by

Shaw, Colin.

http://www.gbv.de/dms/zbw/525506470.pdf

Format:

Books

Publication Date

2007

Excerpt:

1:OS-STUDENT

Available: Copies:

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Subject: Customer relations.

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Author

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(2)

(2)

Johnston, Mark W.

(2)

Marshall, Greg W.

(2)

Rousseau, Deon.

(2)

(2)

Trosten-Bloom, Amanda, 1957-

(2)

Whitney, Diana Kaplin.

(2)

Aamodt, Michael G.

(1)

(1)

Alderman, Jerry D.

(1)

Alexander, Jim, 1950-

(1)

Anthony, Mitch.

(1)

Bacon, Terry R.

(1)

Barnes, James G.

(1)

(1)

Beemer, C. Britt.

(1)

Belding, Shaun.

(1)

(1)

Blattberg, Robert C., 1942-

(1)

Boshoff, Christo.

(1)

(1)

Broback, Steve.

(1)

Brooks, Ian Royston, 1948-

(1)

Bueno, Bolivar J.

(1)

Burrows, Robert P. (Robert Penn)

(1)

(1)

(1)

(1)

(1)

Colvin, Geoffrey.

(1)

Conway, A. (Anthony)

(1)

Cook, Sarah, 1955-

(1)

Cordón, Carlos.

(1)

De Villiers, Pieter.

(1)

Deepbrook Productions.

(1)

Diefendorff, James.

(1)

Dieffenbach, Michael.

(1)

Dufek, Donald F.

(1)

Ellson, Tony, 1953-

(1)

(1)

Fasnacht, Daniel, 1964-

(1)

Film Ideas (Firm)

(1)

Fornell, Claes.

(1)

Forrester, Duane.

(1)

Gallagher, Richard S.

(1)

Gamble, Paul R.

(1)

Geehan, Sean, author.

(1)

Getz, Gary, 1955-

(1)

Gilbreath, Bob.

(1)

Glanz, Barbara A.

(1)

Goldman, Jeremy.

(1)

Grandey, Alicia.

(1)

Green, Charles H.

(1)

Harte, Richard.

(1)

Harvard Business School.

(1)

Hill, Nigel, 1952-

(1)

Hochman, Larry.

(1)

Hoisington, Steven H., 1953-

(1)

(1)

Israel, Shel, 1944-

(1)

(1)

Jaffe, Joseph, 1970-

(1)

Jones, Daniel T.

(1)

(1)

(1)

Knapp, Duane E.

(1)

(1)

Lewis, Mike, 1975-

(1)

Lucas, Robert W.

(1)

Manning, Anthony D.

(1)

Paharia, Rajat.

(1)

Patterson, John R. (John Rice), 1951-

(1)

(1)

Pearson, Timothy R.

(1)

(1)

(1)

Pugh, David G. (David George), 1944-

(1)

Raynes, Bobbie L.

(1)

Reichheld, Frederick F.

(1)

Robinette, Scott.

(1)

Rogers, Martha, Ph.D.

(1)

Rupp, Deborah E., 1975-

(1)

Schuster, Camille Passler, 1950-

(1)

Scoble, Robert, 1965-

(1)

(1)

Seybold, Patricia B.

(1)

Shaw, Colin, 1928-

(1)

Shaw, Colin, 1958-

(1)

(1)

Shook, Robert L., 1938-

(1)

Smith, Mari, 1966-

(1)

Stinnett, Bill.

(1)

Teal, Thomas, 1937-

(1)

Thomas, Jacquelyn S., 1969-

(1)

Thompson, Harvey.

(1)

Van Belleghem, Steven.

(1)

Van Hooser, Phillip, 1957-

(1)

Vaneswaran, S.A.

(1)

Vavra, Terry G.

(1)

Vollman, Thomas E.

(1)

(1)

Wellington, Patricia.

(1)

West, Scott, 1959-

(1)

Wilson, Jerry R.

(1)

Womack, James P.

(1)

(1)

Format

(81)

(1)

Item Category 1

Non-Fiction Books

Recommended Books

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Audio-visual Material

Prescribed books

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Library

RC Braamfontein

RC Pretoria CBD

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

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Publication Date

Subject

Customer services.

(17)

Consumer satisfaction.

(9)

Customer loyalty.

(8)

Relationship marketing.

(8)

(7)

(7)

Internet marketing.

(6)

Branding (Marketing)

(5)

Success in business.

(4)

Target marketing.

(4)

Consumer behavior.

(3)

Interactive marketing.

(3)

Marketing -- Management.

(3)

Marketing research.

(3)

Organizational effectiveness.

(3)

Social media -- Economic aspects.

(3)

Brand name products.

(2)

Business communication.

(2)

Business enterprises -- Blogs.

(2)

Communication in organizations.

(2)

Consumers -- South Africa.

(2)

Corporate culture.

(2)

Customer services -- Management.

(2)

(2)

Industrial management.

(2)

Internet marketing -- Social aspects.

(2)

Interpersonal communication.

(2)

Management -- Social aspects.

(2)

Marketing -- Social aspects.

(2)

Online social networks.

(2)

Organizational behavior.

(2)

Organizational change.

(2)

Sales management.

(2)

(2)

Total quality management.

(2)

Advertisers -- Attitudes.

(1)

Advertising -- Psychological aspects.

(1)

Advertising -- Technological innovations.

(1)

(1)

Appreciative inquiry.

(1)

BUSINESS & ECONOMICS / Management.

(1)

Betrekkinge met klante.

(1)

Blogs -- Social aspects.

(1)

(1)

(1)

Brand name products -- Management.

(1)

Business logistics Management

(1)

Business logistics.

(1)

(1)

Call centers -- Management.

(1)

Communication in management.

(1)

Communication in marketing.

(1)

Consumer behavior -- Cross-cultural studies.

(1)

Consumer satisfaction -- Evaluation.

(1)

Consumers -- Research.

(1)

Consumers' preferences.

(1)

(1)

Consumption (Economics)

(1)

Cultural relations.

(1)

Customer Relationship Management / Emotion / Marketingpolitik.

(1)

Customer relations

(1)

Customer relations -- Case studies.

(1)

Customer relations -- Management.

(1)

Customer relations -- Psychological aspects.

(1)

Customer relations Management

(1)

Customer services -- Case studies.

(1)

Customer services -- Marketing.

(1)

Customer services -- Psychological aspects.

(1)

Diens aan klante.

(1)

Distributors (Commerce)

(1)

Documentary films.

(1)

(1)

(1)

Employees -- Attitudes.

(1)

(1)

Films for the hearing impaired.

(1)

Financial institutions -- Management.

(1)

Financial planners.

(1)

Gefühl ; SWD-ID: 40197025

(1)

Industrial efficiency.

(1)

Industrial marketing.

(1)

Industrial procurement.

(1)

Instructional films.

(1)

Intercultural communication.

(1)

Internet -- Social aspects.

(1)

Internet advertising.

(1)

(1)

Interpersonal relations.

(1)

Investment advisors.

(1)

Job satisfaction.

(1)

Klantgerichtheid.

(1)

Kundenmanagement ; SWD-ID: 42368650

(1)

Labor productivity.

(1)

(1)

Lieferanten-Kunden-Beziehung / Wettbewerbsstrategie / Key-Account Management / Lieferantenmanagement / Unternehmenskooperation.

(1)

(1)

(1)

(1)

Market segmentation.

(1)

Marketing -- Blogs.

(1)

(1)

Nonverbal communication in the workplace.

(1)

PSYCHOLOGY / Industrial & Organizational Psychology.

(1)

Production planning.

(1)

Psychology, Industrial.

(1)

Public relations.

(1)

Quality control.

(1)

Ratgeber -- Guidebook.

(1)

Relationship marketing -- Management.

(1)

Self-management (Psychology)

(1)

Selling -- Computer network resources.

(1)

Selling -- Psychological aspects.

(1)

Six sigma (Quality control standard)

(1)

Social marketing.

(1)

Social networks.

(1)

Social responsibility of business.

(1)

(1)

Strategic planning.

(1)

Success in business Case studies

(1)

Supervision of employees.

(1)

Technological innovations -- Management.

(1)

(1)

Video recordings for the hearing impaired.

(1)

Web sites -- Design.

(1)

(1)

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