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25.
Marketing : strategic foundations
Marketing : strategic foundations
by
Busch, Paul S.
Format:
Books
Publication Date
1985
Excerpt:
Strategisches Management.
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David, Fred R.
(4)
Strickland, A. J. (Alonzo J.)
(3)
Thompson, Arthur A., 1940-
(3)
David, Fred R. Concepts of strategic management.
(2)
Kapferer, Jean-Noël.
(2)
Aaker, David A.
(1)
Ahlstrand, Bruce W.
(1)
Burnes, Bernard, 1953-
(1)
Busch, Paul S.
(1)
Collins, James C. (James Charles), 1958-
(1)
Collis, David J.
(1)
Coulter, Mary K.
(1)
Davies, Gary, 1946-
(1)
Dixit, Avinash K.
(1)
Doorley, John.
(1)
Garcia, Helio Fred.
(1)
Houston, Michael J.
(1)
Kapferer, Jean-Noël. Strategic brand management.
(1)
Keller, Kevin Lane, 1956-
(1)
Lampel, Joseph.
(1)
Mintzberg, Henry.
(1)
Montgomery, Cynthia A., 1952-
(1)
Morden, Tony, 1946-
(1)
Nalebuff, Barry, 1958-
(1)
Norgan, Susan.
(1)
O'Shaughnessy, John, 1927-
(1)
Pearce, John A.
(1)
Robinson, Richard B. (Richard Braden), 1947-
(1)
Smallwood, W. Norman.
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Strategic planning.
(14)
Strategisch management.
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Marketing.
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Europa.
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(1)
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Europäische Union.
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