-- Chapter 9: Managing change -- culture, innovation and technology -- Chapter 10: Managing diversity

and innovation.

practitioners, too, are striving to keep up to date with financial and technical innovation, globalisation

entrepreneur -- pt. B: The entrepreneurial process. Creativity and innovation -- The window of opportunity

strategies; 10 Purchasing, innovation and quality management; 11 Purchasing, logistics and supply chain

diversification -- International strategy -- Entrepreneurship and innovation -- Mergers, acquisitions and

and innovation.

attractive market segments -- 6. Marketing strategies in the life cycle -- 7. Product and service innovation

Technological innovations.

it take to introduce a new product?; Two forms of innovation: Incremental and radical; The design of

ventures: opportunities, challenges and succession -- Creativity and innovation -- Evaluating the

technology enabled innovations -- Leadership competencies for technology led innovation -- Leading IT geeks