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1. 
Cover image for Marketing research
Marketing research
by 
Aaker, David A., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Respondents: Survey, Methods -- CHAPTER 11 Attitude Measurement -- CHAPTER 12 Designing the Questionnaire
Available: Copies:
2. 
Cover image for Marketing research
Marketing research
Marketing research
by 
Wiid, Jan.
Format: 
Books
Publication Date 
2013
Excerpt: 
experimentation -- Measurement and questionnaire design -- Designing the sample plan -- Conducting the
Available: Copies:
3. 
Cover image for Strategic human resource management
Strategic human resource management
by 
Truss, Catherine.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=024755444&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024755444&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2012
Excerpt: 
HR Balanced Scorecard -- 8.4.4. Issues in HR measurement -- Conclusion -- pt. 3 Strategic imperatives
Available: Copies:
4. 
Cover image for The visible hand : for a firm grip on organizational accountability, benchmarking, control
The visible hand : for a firm grip on organizational accountability, benchmarking, control
The visible hand : for a firm grip on organizational accountability, benchmarking, control
by 
Barnett, Gavin.
Format: 
Books
Publication Date 
2011
Excerpt: 
smarter -- Project control -- Tangling with intangibles: measurement in abstract areas -- Rational ratios
Available: Copies:
5. 
Cover image for Destination brands : managing place reputation
Destination brands : managing place reputation
by 
Morgan, Nigel.
Format: 
Books
Publication Date 
2011
Excerpt: 
aesthetics challenge / The tone of voice challenge / The digital challenge / The measurement challenge / The
Available: Copies:
6. 
Cover image for Patternmaking for fashion design
Patternmaking for fashion design
Patternmaking for fashion design
by 
Joseph-Armstrong, Helen.
Format: 
Video disc
Publication Date 
2010
Excerpt: 
exercise -- Swimwear -- 8: Introduction to childrenswear -- Drafting the basic pattern set: measurement
Available: Copies:
7. 
Cover image for Langford's basic photography : the guide for serious photographers
Langford's basic photography : the guide for serious photographers
Langford's basic photography : the guide for serious photographers
by 
Langford, Michael, 1933-
Format: 
Books
Publication Date 
2010
Excerpt: 
modern tone (ie exposure measurement and film and filters with some more dynamic photo illustrations); a
Available: Copies:
8. 
Cover image for The psychology of work and organizations
The psychology of work and organizations
by 
Woods, Stephen A.
Format: 
Books
Publication Date 
2010
Excerpt: 
. Performance measurement and management -- 9. Careers and career management -- 10. Safety, stress and health at
Available: Copies:
9. 
Cover image for Integrated marketing communications
Integrated marketing communications
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
legal issues -- International marketing communication -- Measurement, evaluation and effectiveness.
Available: Copies:
10. 
Cover image for Managing service operations : design and implementation
Managing service operations : design and implementation
by 
Hollins, Bill.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0666/2006927097-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0666/2006927097-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
measurement -- Thinking about and managing for 'the future' -- 'Trenbrover football club'.
Available: Copies:
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Aaker, David A., author.
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Allen-Ile, C.
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Alsemgeest, Liezel, author.
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Angelopulo, G. C. (George Charles), 1956-
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Babin, Barry J., author.
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Marketing research.
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Communication in management.
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Communication in marketing.
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Internet marketing.
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Performance -- Management.
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