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Print
by 
Smith, P. R. (Paul Russell), 1957- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R
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2. 
Cover image for Political scandal, corruption, and legitimacy in the age of social media
by 
Çakır-Demirhan, Derya, editor.
Format: 
Electronic Resources
Publication Date 
2017
Excerpt: 
Information and communication technologies (ICTs)
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3. 
Cover image for Politics, protest, and empowerment in digital spaces
by 
Ibrahim, Yasmin, editor.
Format: 
Electronic Resources
Publication Date 
2017
Excerpt: 
Advances in electronic government, digital divide, and regional development (AEGDDRD) book series
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by 
Rankhododo, Tondani.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
Examining digital communication platforms in creating brand equity in the South African
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5. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
integrated marketing communications -- Managing mass communications: advertising, sales promotions, events
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6. 
Cover image for The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2016
Excerpt: 
students, as well as researchers and lecturers in social psychology, marketing, and communications. It is
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7. 
Cover image for Architecting experience : a marketing science and digital analytics handbook
by 
Wheeler, Scot R.
Format: 
Books
Publication Date 
2016
Excerpt: 
Architecting experience : a marketing science and digital analytics handbook / Wheeler, Scot R.
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8. 
Cover image for Business communication : rethinking your professional practice for the post-digital age
by 
Hartley, Peter, 1946-
Format: 
Books
Publication Date 
2015
Excerpt: 
Business communication : rethinking your professional practice for the post-digital age / Hartley
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9. 
Cover image for Global marketing
by 
Keegan, Warren J. author.
Format: 
Books
Publication Date 
2015
Excerpt: 
marketing communication -- Global marketing and the digital revolution -- Strategic elements of competitive
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10. 
Cover image for Advertising & promotion.
by 
Hackley, Christopher E., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
creativity -- Promotional media in the digital age -- Non-advertising promotion -- International advertising
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11. 
Cover image for Networked China : global dynamics of digital media and civic engagement
by 
Chen, Wenhong, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
Networked China : global dynamics of digital media and civic engagement / Chen, Wenhong, editor.
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12. 
Cover image for Modeling of digital communication systems using Simulink
by 
Giordano, Arthur A. (Arthur Anthony), 1941-
Format: 
Books
Publication Date 
2015
Excerpt: 
Modeling of digital communication systems using Simulink / Giordano, Arthur A. (Arthur Anthony
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