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25. 
Cover image for Corporate communication
by 
Argenti, Paul A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Evolution of the News Media -- The Growth of Business Coverage in the Media -- Building Better Relation with
Available: Copies:
26. 
Cover image for Psychological testing and assessment : an introduction to tests and measurement
by 
Cohen, Ronald Jay.
Format: 
Books
Publication Date 
2013
Excerpt: 
Test Development -- Test Revision In The Life Cycle Of An Existing Test -- The Use Of IRT In Building
Available: Copies:
27. 
Cover image for Sams teach yourself Java in 21 days : covers Java 7 and Android
by 
Cadenhead, Rogers.
Format: 
Books
Publication Date 
2013
Excerpt: 
with swing -- Building a swing interface -- Arranging components on a user interface -- Responding to
Available: Copies:
28. 
Cover image for System analysis and design.
by 
Roth, Roberta M. (Roberta Marie), 1955-
Format: 
Books
Publication Date 
2013
Excerpt: 
possess. Simply reading about systems analysis and design is not enough; students need to do it! Building
Available: Copies:
by 
Jooste, C. J. (Christiaan Johannes), 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
cycle -- Global strategies -- Relationship building strategies -- Brand strategies -- Building brand and
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30. 
Cover image for Consumer behaviour
by 
Parumasur, Sanjana Brijball.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Organisational buying behaviour -- Consumer loyalty -- Building relationships with customers -- The online world
Available: Copies:
31. 
Cover image for Contemporary issues in human resource management.
by 
Grobler, Pieter A. (Pieter Alexander)
Format: 
Books
Publication Date 
2012
Excerpt: 
-- 10. Human resource management in the electronic era -- 11. Change management and building the
Available: Copies:
32. 
Cover image for Research at grass roots : for the social sciences and human services professions
by 
De Vos, A. S.
Format: 
Books
Publication Date 
2011
Excerpt: 
research -- Participatory action research -- Building a scientific base for the helping professions.
Available: Copies:
33. 
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
Management: Building, Enhancing, and Protecting Organizational Reputation in the Information Age / Measuring
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34. 
Cover image for Theories of human communication
by 
Littlejohn, Stephen W.
Format: 
Books
Publication Date 
2011
Excerpt: 
and Alliance Building -- The Sociocultural Tradition -- Identity Management Theory -- Relational
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35. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
, services and brands : building customer value -- New-product development and product life-cycle strategies
Available: Copies:
36. 
Cover image for Rethinking learning for a digital age : how learners are shaping their own experiences
by 
Sharpe, Rhona, 1969-
Format: 
Books
Publication Date 
2010
Excerpt: 
study of a problem-orientated learning process / Collaborative knowledge building / 'But it's not just
Available: Copies:
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