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1. 
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet advertising.
Available: Copies:
2. 
Cover image for Basics of entrepreneurship
Basics of entrepreneurship
Basics of entrepreneurship
by 
Nieuwenhuizen, C. (Cecile)
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944640&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
your market -- Advertising your small business -- Operations management -- The human resource function
Available: Copies:
3. 
Cover image for Marketing communication : an integrated approach
Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper
Available: Copies:
4. 
Cover image for Mobile marketing : an hour a day
Mobile marketing : an hour a day
by 
Pasqua, Rachel.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
advertising -- Leverage the solomo nexus -- Check out m-commerce -- Drive awareness with ambient media
Available: Copies:
5. 
Cover image for Handbook of public relations
Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
advertising -- Public relations and selling -- Public relations and research -- The practice of public
Available: Copies:
6. 
Cover image for Professional practice for interior designers
Professional practice for interior designers
by 
Piotrowski, Christine M., 1947-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
; Advertising ; Internet and social media marketing ; Referrals ; Networking -- Promotional tools and methods
Available: Copies:
7. 
Cover image for Integrated organisational communication
Integrated organisational communication
Integrated organisational communication
by 
Barker, Rachel, 1958-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
traditional advertising -- ch. 9. Advertising management -- ch. 10. Integrated online communication -- Section
Available: Copies:
8. 
Cover image for Fashion marketing : theory, principles, & practice
Fashion marketing : theory, principles, & practice
by 
Bickle, Marianne C.
Format: 
Books
Publication Date 
2011
Excerpt: 
placement -- Public relations, promotion, and advertising -- Fashion and the entertainment industry -- The
Available: Copies:
9. 
Cover image for Destination brands : managing place reputation
Destination brands : managing place reputation
by 
Morgan, Nigel.
Format: 
Books
Publication Date 
2011
Excerpt: 
Advertising -- Tourism.
Available: Copies:
10. 
Cover image for Graphic design school : the principles and practices of graphic design
Graphic design school : the principles and practices of graphic design
by 
Dabner, David.
Format: 
Books
Publication Date 
2010
Excerpt: 
; Editorial design ; Game design ; Advertising ; Information design.
Available: Copies:
11. 
Cover image for Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
Advertising -- South Africa.
Available: Copies:
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Affirnity Advertising and Publishing
(2)
Kotler, Philip, author.
(2)
Nieuwenhuizen, C. (Cecile)
(2)
Van Heerden, Neels, 1957-
(2)
Advertising Media Association of South Africa.
(1)
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Advertising.
(8)
Communication in marketing.
(5)
Internet marketing.
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Advertising copy.
(3)
Advertising media planning.
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