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Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers

Levinson, Jay Conrad.

Format:

Books

Publication Date

2005

Excerpt:

. Business networking -- Day 13. Strategic alliances and fusion marketing -- Day 14. Direct selling -- Day 15

Available: Copies:

Advertising by design : creating visual communications with graphic impact

Landa, Robin.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004009412.html

Format:

Books

Publication Date

2004

Excerpt:

Creative ability in business.

Available: Copies:

Corporate communications : a 21st century primer

Fernandez, Joseph, 1968-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html

Format:

Books

Publication Date

2004

Excerpt:

Business communication.

Available: Copies:

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

and business-to-business advertising -- International advertising -- The integrated campaign

Available: Copies:

The future of advertising : new media, new clients, new consumers in the post-television age

Cappo, Joe.

Table of contents http://catdir.loc.gov/catdir/toc/fy038/2003041335.html
Table of contents http://swbplus.bsz-bw.de/bsz10739149Xinh.htm
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2003041335.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003041335.html

Format:

Books

Publication Date

2003

Excerpt:

-entrepreneurial business consolidates into a handful of big holding companies -- What to do when the money tree dies? : the

Available: Copies:

Beyond disruption : changing the rules in the marketplace

Dru, Jean-Marie.

Table of contents http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html

Format:

Books

Publication Date

2002

Excerpt:

Emerging Markets / Luxury of Disruption / Insights / Connections / New Business Model / Conclusion /

Available: Copies:

Advertising : principles & practice

Wells, William, 1926-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2000 1999

Excerpt:

. Promotions. 16. Public Relations. 17. Retail and Business-to-Business Advertising. 18. International

Available: Copies:

Advertising principles : choice, challenge, change

Vanden Bergh, Bruce G.

Format:

Books

Publication Date

1999

Excerpt:

NTC Business Books,

Available: Copies:

Media planning : art or science : a guide to the essentials of media planning

Muller, Gordon, 1952-

Format:

Books

Publication Date

1999

Excerpt:

Mass media and business -- South Africa.

Available: Copies:

10.

How to get ideas

Foster, Jack, 1930-

Format:

Books

Publication Date

1996

Excerpt:

Business writing.

Available: Copies:

11.

Which ad pulled best? : 50 case histories on how to write and design ads that work

Burton, Philip Ward, 1910-

Format:

Books

Publication Date

1993

Excerpt:

NTC Business Books,

Available: Copies:

12.

Ogilvy on advertising

Ogilvy, David, 1911-1999.

Publisher description http://catdir.loc.gov/catdir/description/random0414/84040525.html

Format:

Books

Publication Date

1985 1983

Excerpt:

-- Advertising corporations -- How to advertise foreign travel -- The secrets of success in business-to-business

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