Search Results for Social media.

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25.

The practice of public relations

Seitel, Fraser P.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020313036&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2011

Excerpt:

-- Public relations and social media -- Crisis management -- Launching a career.

Available: Copies:

26.

Reputation management : the key to successful public relations and corporate communication

Doorley, John.

Format:

Books

Publication Date

2011 2010 2007

Excerpt:

Reputation management -- Ethics and communication -- Media relations -- Social media

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27.

Public relations, society & culture : theoretical and empirical explorations

Edwards, Lee, 1932-

Format:

Books

Publication Date

2011

Excerpt:

sacred truth / Steve Mackey -- Bubble wrap: social media, public relations, culture and society / Kristin

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28.

Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

Kleiman, Jessica.

Format:

Books

Publication Date

2011

Excerpt:

(but not too loudly) -- Brush up on your social (media) studies -- Gratification doesn't have to be

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29.

Creativity in public relations

Green, Andy, 1958-

Format:

Books

Publication Date

2010

Excerpt:

Technology -- The Qualities of the Creative Social Media Champion -- The Inevitable Brickbats, Whatever Way

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30.

Cover image for The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

Scott, David Meerman.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html

Format:

Books

Publication Date

2007

Excerpt:

, & online media to reach buyers directly / Scott, David Meerman.

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31.

Rethinking public relations : PR propaganda and democracy

Moloney, Kevin, 1943-

Format:

Books

Publication Date

2006

Excerpt:

responsibility, stakeholders -- Politics, corporate PR, campaigning -- Markets, branding, reputation -- Media

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32.

Exploring public relations

Tench, Ralph.

Format:

Books

Publication Date

2006

Excerpt:

relations -- Role of the public relations practitioner -- Media context of contemporary public relations and

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33.

This is PR : the realities of public relations

Newsom, Doug.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=004032422&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1993

Excerpt:

Management of PR Work. 11. Communication Channels and Media. 12. Tactics and Techniques: Details That Make PR

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