: the airline industry -- 4. Corporate social responsibility : South African Breweries -- 5. General

Marketing : an introduction / Armstrong, Gary (Gary M.), author.

Principles of marketing / Kotler, Philip (Philip J.), 1931-

Mobile marketing : how mobile technology is revolutionizing marketing, communications, and

Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.

marketing : the convenience of shopping at home -- Social media: the ultimate in word-of-mouth advertising

Communication in marketing.

Internet marketing for entrepreneurs : using Web strategy for business success / Houston, Jonathan.

Consumer behaviour : South African psychology and marketing applications / Mpinganjira, Mercy.

The small business online marketing handbook : converting online conversations to offline sales /

Mobile marketing : an hour a day / Pasqua, Rachel.

suppliers -- Social, economic, political and developmental implications -- Making a start and planning the