family--but he is eager to start a brand new life. Maybe he's a little too eager.--From publisher

Marketing communication builds brands -- Brands and brand relationships -- Touch points: brand

-Slices Innovations -- Origin's i-brand -- Precommercialisation: Research and Development -- The i-brand of Origin

Brand name products -- Great Britain.

VW beetle -- White star, new brand goes big -- Women24.com, the challenge of getting SA women to

-- Identifying Market Segments & Targets -- Part IV. Building Strong Brands: Chapter 9 -- Creating Brand Equity

. Strategic brand management -- Ch. 10. Value-chain strategy -- Ch. 11. Pricing strategy and management -- Ch

Middle School Mathematics, this volume offers brand-new material specifically written for the early

field -- Research -- Own goal for football brand -- Rumour management -- Devil of a stain mars

Brand name products.

Brand name products -- Marketing -- Management.

-- Product and brand management -- Global services marketing -- Management of global communications