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25. 
Cover image for An introduction to political communication
by 
McNair, Brian, 1959-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Communicating politics -- Party political communication I: advertising -- Party political communication II
Available: Copies:
26. 
Cover image for Fashion marketing : theory, principles, & practice
by 
Bickle, Marianne C.
Format: 
Books
Publication Date 
2011
Excerpt: 
placement -- Public relations, promotion, and advertising -- Fashion and the entertainment industry -- The
Available: Copies:
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
Advertising -- South Africa.
Available: Copies:
28. 
Cover image for Communication research : techniques, methods and applications
by 
Du Plooy, Gertruida M.
Format: 
Books
Publication Date 
2009
Excerpt: 
research design and interpreting research data -- Research of advertising, mass-media audiences and mass
Available: Copies:
30. 
Cover image for Global communication
by 
Kamalipour, Yahya R.
Format: 
Books
Publication Date 
2007
Excerpt: 
/ Cees J. Hamelink -- Global communication and propaganda / Richard Vincent -- Global advertising and
Available: Copies:
31. 
Cover image for E-commerce : a southern Africa perspective
by 
Chipp, Kerry.
Format: 
Books
Publication Date 
2004
Excerpt: 
-- Pricing -- Advertising, communication and branding on the Internet -- e-Tailing -- Services -- Strategic
Available: Copies:
32. 
Cover image for Managing e-commerce
by 
Botha, J. A. R. (Johan Abraham Reinart), 1953-
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet advertising.
Available: Copies:
33. 
Cover image for Beyond disruption : changing the rules in the marketplace
by 
Dru, Jean-Marie.
Format: 
Books
Publication Date 
2002
Excerpt: 
Advertising.
Available: Copies:
34. 
Cover image for Critical reading and writing : an introductory coursebook
by 
Goatly, Andrew, 1950-
Format: 
Books
Publication Date 
2000
Excerpt: 
the text -- Introduction to Part Three. Chapter 7. Advertising and consumerism -- Chapter 8. Fiction
Available: Copies:
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