-- Change management - the role of the leader in managing change -- Digital strategy - digital technologies

Risk -- Risk management -- Strategy risk -- Reputational risks -- Corporate governance -- Internal

business entities -- Strategy and its execution -- Composition and selection of the board of directors

Practice -- Chapter 6: Communication Strategy and Strategic Planning -- Chapter 7: Research and Measurement

competitive markets -- Market structure and competitive strategy -- Market power -- Pricing with market power

Foundations of global buisness -- Global business environment -- Global business strategy and

Introduction -- Choice and demand -- Uncertainty and strategy -- Production and supply

Development Strategy -- Developing and Implementing the Best Marketing Strategy -- Summary -- Questions for

Introduction -- The foundations of personalization -- Strategy, technology, science & art -- The

-- Using problem solving as a teaching strategy -- Using research as a teaching strategy -- Using role play

collaboration -- Requirements life cycle management -- Strategy analysis -- Requirements analysis and design

decision-making Section 2: Marketing analysis3. Strategic analysis Section 3: Strategy development High