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1.

Cover image for Permission marketing : turning strangers into friends, and friends into customers

Permission marketing : turning strangers into friends, and friends into customers

Permission marketing : turning strangers into friends, and friends into customers

by

Nine, F. X.

Format:

Books

Publication Date

1999

Excerpt:

Permission marketing : turning strangers into friends, and friends into customers / Nine, F. X.

Available: Copies:

2.

Cover image for Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever

Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever

by

Gordon, Ian, 1952 June 19-

Table of contents http://lcweb.loc.gov/catdir/toc/98-134752.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/98134752.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/98134752.html

Format:

Books

Publication Date

1998

Excerpt:

Relationship marketing : new strategies, techniques, and technologies to win the customers you want

Available: Copies:

3.

Cover image for ABC's of relationship selling through service

ABC's of relationship selling through service

ABC's of relationship selling through service

by

Futrell, Charles, author.

Format:

Books

Publication Date

2019

Excerpt:

Relationship marketing.

Available: Copies:

4.

Cover image for Managing customer relationships : a strategic framework

Managing customer relationships : a strategic framework

by

Peppers, Don.

Format:

Books

Publication Date

2011

Excerpt:

Information storage and retrieval systems -- Marketing.

Available: Copies:

5.

Cover image for Relationship selling

Relationship selling

Relationship selling

by

Johnston, Mark W.

Format:

Books

Publication Date

2010

Excerpt:

Relationship marketing.

Available: Copies:

6.

Cover image for Relationship selling

Relationship selling

Relationship selling

by

Johnston, Mark W.

Table of contents http://catdir.loc.gov/catdir/toc/ecip073/2006034513.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0707/2006034513-d.html

Format:

Books

Publication Date

2008

Excerpt:

Relationship marketing.

Available: Copies:

7.

Cover image for The lovemarks effect : winning in the consumer revolution

The lovemarks effect : winning in the consumer revolution

The lovemarks effect : winning in the consumer revolution

by

Roberts, Kevin, 1949-

Format:

Books

Publication Date

2006

Excerpt:

Relationship marketing.

Available: Copies:

8.

Cover image for Lead generation for the complex sale : boost the quality and quantity of leads to increase your ROI

Lead generation for the complex sale : boost the quality and quantity of leads to increase your ROI

by

Carroll, Brian J. (Brian James), 1970-

Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005020712.html

Format:

Books

Publication Date

2006

Excerpt:

Relationship marketing.

Available: Copies:

9.

Cover image for Microsoft CRM 3 for dummies

Microsoft CRM 3 for dummies

by

Scott, Joel.

Format:

Books

Publication Date

2006

Excerpt:

Relationship marketing.

Available: Copies:

10.

Cover image for Converting customer value : from retention to profit

Converting customer value : from retention to profit

Converting customer value : from retention to profit

by

Murphy, John A., 1948-

Table of contents http://www.loc.gov/catdir/toc/ecip0515/2005020017.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0622/2005020017-d.html

Format:

Books

Publication Date

2006

Excerpt:

Relationship marketing.

Available: Copies:

11.

Balanced brand : how to balance the stakeholder forces that can make or break your business

Balanced brand : how to balance the stakeholder forces that can make or break your business

by

Foley, John, 1955-

Format:

Books

Publication Date

2006

Excerpt:

Relationship marketing.

Available: Copies:

12.

Cover image for ProfitBrand : how to increase the profitability, accountability & sustainability of brands

ProfitBrand : how to increase the profitability, accountability & sustainability of brands

by

Wreden, Nick.

ebrary http://site.ebrary.com/id/10096170
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html

Format:

Books

Publication Date

2005

Excerpt:

Relationship marketing.

Available: Copies:

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Subject: Relationship marketing.

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Author

Stratten, Scott.

(3)

Berndt, A. (Adele), 1966-

(2)

Brink, A. (Annekie)

(2)

Egan, John, 1952-

(2)

Johnston, Mark W.

(2)

Marshall, Greg W.

(2)

Roberts, Kevin, 1949-

(2)

Roberts-Lombard, Mornay, editor.

(2)

Tait, Madéle, editor.

(2)

Agnihotri, Raj S., author.

(1)

Anthony, Mitch.

(1)

(1)

Blackwell, Roger D.

(1)

Blattberg, Robert C., 1942-

(1)

Buttle, Francis.

(1)

Carroll, Brian J. (Brian James), 1970-

(1)

Conway, A. (Anthony)

(1)

Cranfield School of Management.

(1)

(1)

Donaldson, Bill, 1948-

(1)

Evans, Wendy, 1940-

(1)

Foley, John, 1955-

(1)

Futrell, Charles, author.

(1)

Gamble, Paul R.

(1)

Getz, Gary, 1955-

(1)

Gordon, Ian, 1952 June 19-

(1)

Gummesson, Evert, 1936-

(1)

Hessekiel, David, 1960-

(1)

Hollensen, Svend.

(1)

Jones, Robert, 1957 July 15-

(1)

Kendrick, Julie.

(1)

Kotler, Philip.

(1)

Krush, Michael T., author.

(1)

Leach, John, 1965-

(1)

Leahy, Rose. Fenton, Pio. Barry, Holly

(1)

Lee, David, 1950-

(1)

Lee, Nancy, 1945-

(1)

Little, Edward.

(1)

Lovelock, Christopher H.

(1)

Lumpkin, James R.

(1)

(1)

(1)

(1)

Murphy, John A., 1948-

(1)

(1)

(1)

(1)

(1)

Rogers, Martha, 1952-

(1)

(1)

Smith, Mari, 1966-

(1)

Strutton, David.

(1)

Thomas, Jacquelyn S., 1969-

(1)

Varey, Richard J., 1955-

(1)

Vavra, Terry G.

(1)

(1)

(1)

Format

(44)

Item Category 1

Non-Fiction Books

Prescribed Books

Recommended Books

Material Type

Prescribed books

Recommended Books

Language

(44)

Library

RC Bloemfontein

RC Braamfontein

RC Nelson Mandela Bay

RC Pietermaritzburg

RC Pretoria CBD

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

Shelf Location

On-Shelf Faculty Commerce (IIE CAT only)

On-Shelf Faculty Humanities (IIE CAT only)

On-Shelf Student

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Withdrawn from the collection

Publication Date

Subject

Customer relations -- Management.

(9)

Customer relations.

(8)

(4)

Customer services -- Management.

(3)

Marketing -- Management.

(3)

Sales management.

(3)

(3)

Viral marketing.

(3)

BUSINESS & ECONOMICS -- Sales & Selling.

(2)

Beziehungsmanagement.

(2)

Branding (Marketing)

(2)

Consumers' preferences.

(2)

Relatiemarketing.

(2)

Relationship marketing -- South Africa.

(2)

Target marketing.

(2)

(2)

Advertisers -- Attitudes.

(1)

Advertising -- Brand name products.

(1)

(1)

Brand name products -- Management.

(1)

Brand name products.

(1)

Business networks.

(1)

Business planning.

(1)

Circuits de distribution.

(1)

Communication in marketing.

(1)

Consumer satisfaction.

(1)

(1)

Corporate image.

(1)

Customer loyalty.

(1)

Customer relations -- Data processing.

(1)

Customer relations -- South Africa.

(1)

Customer services -- Marketing.

(1)

Customer services.

(1)

(1)

Dienstleistung.

(1)

Dienstleistungsbetrieb.

(1)

Dienstleistungssektor.

(1)

Distributiekanalen.

(1)

Entrepreneurship.

(1)

Financial planners -- Marketing.

(1)

Industrial management.

(1)

Information storage and retrieval systems -- Marketing.

(1)

Internet marketing.

(1)

Investment advisors -- Marketing.

(1)

Kundenmanagement.

(1)

(1)

Marketing -- Social aspects.

(1)

Marketing channels.

(1)

Marketing relationnel.

(1)

(1)

Microsoft CRM (Computer file)

(1)

Product management.

(1)

Professions -- Marketing.

(1)

Public relations.

(1)

Relationsmarknadsföring.

(1)

(1)

Sales personnel.

(1)

Sales promotion.

(1)

Service industries -- Marketing.

(1)

Social networks.

(1)

Social responsibility of business.

(1)

Strategic alliances (Business)

(1)

Success in business.

(1)

(1)

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