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Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2001

Excerpt:

Communication in marketing.

Available: Copies:

26.

Cover image for Advertising promotion : supplemental aspects of integrated marketing communications

Advertising promotion : supplemental aspects of integrated marketing communications

Advertising promotion : supplemental aspects of integrated marketing communications

by

Shimp, Terence A.

Format:

Books

Publication Date

2000

Excerpt:

Communication in marketing.

Available: Copies:

27.

Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

1998

Excerpt:

Communication in marketing.

Available: Copies:

28.

Cover image for Advertising communications & promotion management

Advertising communications & promotion management

by

Rossiter, John R.

Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm

Format:

Regular print

Publication Date

1997

Excerpt:

Communication in marketing.

Available: Copies:

29.

Cover image for Advertising, promotion, and supplemental aspects of integrated marketing communications

Advertising, promotion, and supplemental aspects of integrated marketing communications

Advertising, promotion, and supplemental aspects of integrated marketing communications

by

Shimp, Terence A.

Inhaltsverzeichnis
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/96085295-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008057960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1997

Excerpt:

Communication in marketing.

Available: Copies:

30.

Cover image for Achieving excellence in selling : the South African approach

Achieving excellence in selling : the South African approach

by

Blem, Norman.

Format:

Books

Publication Date

1997

Excerpt:

Achieving excellence in selling : the South African approach / Blem, Norman.

Available: Copies:

31.

Cover image for Achieving excellence in selling : the South African approach

Achieving excellence in selling : the South African approach

by

Blem, Norman.

Format:

Books

Publication Date

1997

Excerpt:

Achieving excellence in selling : the South African approach / Blem, Norman.

Available: Copies:

32.

Cover image for Introduction to advertising and promotion : an integrated marketing communications perspective

Introduction to advertising and promotion : an integrated marketing communications perspective

Introduction to advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

1995

Excerpt:

Communication in marketing.

Available: Copies:

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