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1.

Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future

Winning the story wars : why those who tell--and live--the best stories will rule the future

by

Sachs, Jonah, author.

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

2.

Cover image for Social media, crisis communication, and emergency management : leveraging Web 2.0 technologies

Social media, crisis communication, and emergency management : leveraging Web 2.0 technologies

by

White, Connie M.

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

3.

Cover image for Social media analytics : effective tools for building, intrepreting, and using metrics

Social media analytics : effective tools for building, intrepreting, and using metrics

by

Sponder, Marshall.

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

4.

Cover image for Digital futures for cultural and media studies

Digital futures for cultural and media studies

by

Hartley, John, 1948-

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

5.

Cover image for 101 social media tactics for nonprofits : a field guide

101 social media tactics for nonprofits : a field guide

by

Mathos, Melanie, 1979-

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

6.

Cover image for Heritage and social media : understanding heritage in a participatory culture

Heritage and social media : understanding heritage in a participatory culture

by

Giaccardi, Elisa.

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

7.

Cover image for Social media and public relations : eight new practices for the PR professional

Social media and public relations : eight new practices for the PR professional

Social media and public relations : eight new practices for the PR professional

by

Breakenridge, Deirdre.

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

8.

Cover image for Sport beyond television : the internet, digital media and the rise of networked media sport

Sport beyond television : the internet, digital media and the rise of networked media sport

by

Hutchins, Brett, 1973-

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

9.

Cover image for Share this : the social media handbook for PR professionals

Share this : the social media handbook for PR professionals

by

Waddington, Stephen.

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

10.

Cover image for Music, social media and global mobility : MySpace, Facebook, YouTube

Music, social media and global mobility : MySpace, Facebook, YouTube

Music, social media and global mobility : MySpace, Facebook, YouTube

by

Mj²s, Ole J.

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

11.

Cover image for Internet and surveillance : the challenges of Web 2.0 and social media

Internet and surveillance : the challenges of Web 2.0 and social media

by

Fuchs, Christian, 1976-

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

12.

Cover image for Engagement marketing : how small business wins in a socially connected world

Engagement marketing : how small business wins in a socially connected world

by

Goodman, Gail F., 1960-

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

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Subject: Social media.

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Author

Solomon, Michael R., author.

(2)

Tuten, Tracy L., 1967- author.

(2)

Young, Antony, 1964-

(2)

Athique, Adrian.

(1)

Barker, Donald, 1953- author.

(1)

Barker, Melissa S.

(1)

Barker, Melissa S., author.

(1)

Bozarth, Jane, 1961-

(1)

Breakenridge, Deirdre.

(1)

Cambie, Silvia.

(1)

Chartered Institute of Public Relations.

(1)

Coles, Linda author.

(1)

Cook, Clare, author.

(1)

Cooper, Margaret, 1964-

(1)

Dahl, Stephan, author.

(1)

Dean, Jodi, 1962-

(1)

Delwiche, Aaron Alan.

(1)

(1)

Ferris, Sharmila Pixy, editor.

(1)

Fuchs, Christian, 1976-

(1)

Giaccardi, Elisa.

(1)

(1)

Goldman, Jeremy.

(1)

Goodman, Gail F., 1960-

(1)

Groves, Eric (Eric S.)

(1)

(1)

Han, Sam, 1984-

(1)

Hartley, John, 1948-

(1)

Henderson, Jennifer Jacobs.

(1)

Hepp, Andreas, author.

(1)

Hutchins, Brett, 1973-

(1)

Kawasaki, Guy, 1954- author.

(1)

Knight, Megan, author.

(1)

Lomborg, Stine, 1982- author.

(1)

Mathos, Melanie, 1979-

(1)

McCaughey, Martha, 1966-

(1)

(1)

(1)

Newlands, Murray.

(1)

Norman, Chad, 1973-

(1)

(1)

Parker, Janna M., author.

(1)

Phillips, David.

(1)

(1)

(1)

Pullen, Christopher, 1959-

(1)

Qualman, Erik, 1972-

(1)

Raubenheimer, Jacques.

(1)

Reed, Jon, 1971-

(1)

Revision of (work): Coles, Linda. Learn marketing with social media in 7 days.

(1)

Rheingold, Howard.

(1)

Roberts, Mary Lou, author.

(1)

(1)

Ryan, Damian, author.

(1)

Sachs, Jonah, author.

(1)

Schaefer, Mark W.

(1)

Schwartzman, Eric.

(1)

Schweidel, David A., 1981-

(1)

Seitel, Fraser P.

(1)

Shelton, Ted, 1966-

(1)

Sponder, Marshall.

(1)

Van Belleghem, Steven.

(1)

Waddington, Stephen.

(1)

Waldman, Joshua.

(1)

White, Connie M.

(1)

Wilder, Hilary Anne, editor.

(1)

(1)

Zahay, Debra L., author.

(1)

(1)

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Electronic Resources

(1)

(1)

Item Category 1

Developer Books

Non-Fiction Books

Prescribed Books

Recommended Books

Material Type

Prescribed books

Recommended Books

Language

(52)

Library

RC Bloemfontein

RC Braamfontein

RC Nelson Mandela Bay

RC Pietermaritzburg

RC Pretoria CBD

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

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On-Shelf Faculty Commerce (IIE CAT only)

On-Shelf Faculty Humanities (IIE CAT only)

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Publication Date

(4)

(5)

Subject

Internet marketing.

(14)

Online social networks.

(11)

Internet marketing -- Social aspects.

(4)

(4)

Marketing -- Social aspects.

(4)

Public relations.

(4)

(3)

Internet -- Social aspects.

(3)

(3)

Soziale Software.

(3)

(3)

Aspects sociaux.

(2)

Branding (Marketing)

(2)

Customer relations.

(2)

Digital media -- Social aspects.

(2)

Information technology -- Social aspects.

(2)

Intercultural communication.

(2)

Internet advertising.

(2)

Internet marketing -- Case studies.

(2)

(2)

Marketing research.

(2)

Réseaux sociaux en ligne.

(2)

Société de l'information.

(2)

Technologies de l'information et de la communication.

(2)

Academic writing -- Handbooks, manuals, etc.

(1)

Advertising as Topic.

(1)

Advertising campaigns -- Case studies.

(1)

Anecdotes as Topic.

(1)

Aspects psychologiques.

(1)

(1)

Authorship -- Collaboration.

(1)

Bibliographical citations -- Computer programs -- Handbooks, manuals, etc.

(1)

Blogs -- Political aspects.

(1)

Blogs -- Social aspects.

(1)

Citation of electronic information resources -- Computer programs -- Handbooks, manuals, etc.

(1)

Cloud computing.

(1)

Communication and culture.

(1)

Communication in management.

(1)

Communication in science.

(1)

Communication in sports.

(1)

(1)

Consumer profiling.

(1)

Consumers -- Psychology.

(1)

Consumers -- Research.

(1)

Corporate image.

(1)

Cultural property.

(1)

(1)

Data protection.

(1)

Digital communications -- Social aspects.

(1)

Echange de données informatisées.

(1)

Education -- Computer assisted instruction.

(1)

Education -- Computer-assisted instruction.

(1)

Educational technology.

(1)

Electronic commerce.

(1)

Electronic information resources.

(1)

Electronic surveillance.

(1)

Emergency management.

(1)

Facebook (Electronic resource)

(1)

(1)

Globalization -- Social aspects.

(1)

Human computation.

(1)

Information society.

(1)

Information technology -- Management.

(1)

Informationsteknik -- sociala aspekter.

(1)

Internet -- Political aspects.

(1)

Internet -- Social aspects

(1)

Internet in education.

(1)

Internet in public relations.

(1)

Internet in publicity.

(1)

Internet marketing

(1)

Internet searching.

(1)

Job hunting -- Computer network resources.

(1)

(1)

(1)

(1)

Management -- Social aspects.

(1)

(1)

(1)

(1)

Marketing -- Management.

(1)

Marketing stratégique.

(1)

Marketing sur Internet.

(1)

Mass media -- Study and teaching.

(1)

Mass media and sports.

(1)

(1)

Media literacy.

(1)

Mendeley (Electronic resource)

(1)

Multimedia systems.

(1)

Music -- Social aspects.

(1)

Music and globalization.

(1)

(1)

(1)

Nonprofit organizations.

(1)

Online-Marketing.

(1)

Personal Narratives as Topic.

(1)

Politique de l'entreprise.

(1)

Popular culture -- Study and teaching.

(1)

Privacy, Right of.

(1)

Public relations

(1)

(1)

(1)

Service à la clientèle.

(1)

Sexual minorities -- Identity.

(1)

Small business -- Management.

(1)

Small business marketing.

(1)

(1)

(1)

Social marketing.

(1)

Social networks.

(1)

Social participation.

(1)

(1)

Sports -- Social aspects.

(1)

Storytelling -- Psychological aspects.

(1)

Technological innovations -- Social aspects.

(1)

Telemarketing -- Case studies.

(1)

(1)

(1)

(1)

Viral marketing.

(1)

Werbepsychologie.

(1)

(1)

World Wide Web 2.0.

(1)

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