by
Jobber, David, 1947-
Format:
Books
Publication Date
2006
Excerpt:
behaviour. -- 4. Marketing research and information systems. -- 5. Market segmentation, targeting and
by
Kotler, Philip.
Format:
Books
Publication Date
2006
Excerpt:
information systems and marketing research -- Consumer markets and consumer buying behavior -- Organizational
by
Branston, Gill.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0519/2005027571.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html
Format:
Books
Publication Date
2006
Excerpt:
, stardom and marketing -- PART II. Media practices -- 10. Research -- Case study : researching mobile phone
by
Yule, George, 1947-
Klappentext
Klappentext
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0642/2005012919-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014578640&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://catdir.loc.gov/catdir/toc/ecip0512/2005012919.html
Klappentext
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0642/2005012919-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014578640&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://catdir.loc.gov/catdir/toc/ecip0512/2005012919.html
Format:
Books
Publication Date
2006
Excerpt:
research tasks, with suggested answers.
by
Curtis, Adam.
Format:
Video disc
Publication Date
2006
Excerpt:
Motivation research (Marketing)
by
Lamb, Charles W.
Format:
Books
Publication Date
2006 2005
Excerpt:
-- Decision support systems and marketing research -- Product decisions -- Product concepts -- Developing and
by
McQuail, Denis.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-d.html
Format:
Books
Publication Date
2006
Excerpt:
within the field and all the main lines of research that have emerged."--Publisher.
by
McQuail, Denis.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-d.html
Format:
Books
Publication Date
2006
Excerpt:
within the field and all the main lines of research that have emerged."--Publisher.
by
McQuail, Denis.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-d.html
Format:
Books
Publication Date
2006
Excerpt:
within the field and all the main lines of research that have emerged."--Publisher.
by
McQuail, Denis.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2006923015-d.html
Format:
Books
Publication Date
2006
Excerpt:
within the field and all the main lines of research that have emerged."--Publisher.
by
Gordon-Davis, Lisa, 1966-
Format:
Books
Publication Date
2006
Excerpt:
-- Levels of law -- Research investigation: red and green ligths -- Section 2: Business set-up -- Black
by
McQuail, Denis.
Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/fy0602/2005282679.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/2005282679-d.html
Table of contents http://catdir.loc.gov/catdir/toc/fy0602/2005282679.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/2005282679-d.html
Format:
Books
Publication Date
2005
Excerpt:
-- Media genres and texts -- Audience theory and research traditions -- Audience formation and experience
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