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385. 
Cover image for Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising
by 
Rowles, Daniel.
Format: 
Books
Publication Date 
2014
Excerpt: 
, media integration and content strategy. Supported by in-depth case studies, which illustrate the
Available: Copies:
386. 
Cover image for Essentials of marketing research : putting research into practice
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Continuing Case Study: Lakeside Grill -- Marketing Research Portfolio -- Student Study Site -- 4.Qualitative
Available: Copies:
387. 
Cover image for Qualitative methodology : a practical guide
by 
Mills, Jane (Jane Elizabeth), author.
Format: 
Books
Publication Date 
2014
Excerpt: 
action research, discourse analysis, ethnography, grounded theory, case studies and narrative inquiry
Available: Copies:
by 
Gray, David E. (David Edward), 1952-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Surveys -- 11.Designing Case Studies -- 12.Designing Evaluations -- 13.Action Research and Change -- pt. C
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389. 
Cover image for Consumer behaviour : implications for marketing strategy
by 
Quester, Pascale G. (Pascale Genevieve), author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer behavior -- Australia -- Case studies.
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390. 
Cover image for Peacekeeping in Africa : the evolving security architecture
by 
Tardy, Thierry, editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
CSS Studies in security and International relations
Available: Copies:
391. 
Cover image for Change leadership in developing countries
by 
Ovadje, Franca.
Format: 
Books
Publication Date 
2014
Excerpt: 
taking a prescriptive approach. With examples and case studies drawn from African organizations, this
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392. 
Cover image for International organizations : Politics, Law, Pratice
by 
Hurd, Ian.
Format: 
Books
Publication Date 
2014
Excerpt: 
includes new material on NATO and the EU, while its case studies have been updated throughout. Unlike other
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by 
Wasko, Janet, 1945-, Hrsg. (DE-588)124060943
Format: 
Books
Publication Date 
2014
Excerpt: 
SOCIAL SCIENCE / Media Studies / bisacsh.
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by 
Hutt, Michael D., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Industrial marketing -- Management -- Case studies.
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395. 
Cover image for The fragmentation of global climate governance : consequences and management of regime interactions
by 
Asselt, Harro van (Harro Dirk), 1979- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
equipped to address these fundamental questions. Based on detailed case studies, he provides a wide
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by 
Lam, James.
Format: 
Books
Publication Date 
2014
Excerpt: 
. Offers in-depth insights, practical advice, and real-world case studies that explore the various aspects
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