What role television media plays in influencing children ages 6-12 years within the fast food industry in Europe, the US, Australia, and South Africa

Should advertising agencies consider customisation as a tool for meeting clients brand needs?

Tanzanian sub-brands as valuable attribute and stepping stones for future growth within the brand

Multicultural brand communication : a look at the South African 'diamond' markets

The seduction of the quick fix : are foodstuff brands abusing the current food label legislation and lack of consumer knowledge to benefit them?

If and how Kung Fu terminology can be used as metaphors for the internal training of paramedics at Netcare 911?

How does Telkom compare to its local competitors in its accessibility and call costing within the telecommunications sector?

Is the positioning of Black Label beer brand still appropriate?

An investigation of prodct placement effectiveness, purchasing decisions with reference to local soap opera, Generations

Marketing alternative rock music with branding : a South African perspective

The perceptions of the brand voodoo within the South African youth market

Do consumers purchase their perfume according to packaging or is it according to other factors?