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385. 
Cover image for Communication research measures II : a sourcebook
by 
Rubin, Rebecca B., editor.
Format: 
Books
Publication Date 
2011
Excerpt: 
Measurement Trends and Issues -- Measurement in family communication / Measurement in
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by 
Bucy, Erik P., 1963-
Format: 
Books
Publication Date 
2011
Excerpt: 
), network and deliberation analysis, comparative study designs, statistical analysis, and measurement issues
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387. 
Cover image for Ordinal item response theory : Mokken scale analysis
by 
Schuur, Wijbrandt van.
Format: 
Books
Publication Date 
2011
Excerpt: 
for an introductory course in social science measurement"--
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by 
Coetzee, M.
Format: 
Books
Publication Date 
2011
Excerpt: 
Numbers -- Patterns, functions and algebra -- Shape and space -- Measurement -- Data handling
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by 
Mostert, J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Numbers -- Patterns, functions and algebra -- Numbers and space and shape -- Measurement -- Data
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by 
Vanhove, Norbert.
Format: 
Books
Publication Date 
2011
Excerpt: 
Economic Characteristics of the Tourism Sector -- The Measurement of Tourism -- Tourism Demand
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392. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Format: 
Books
Publication Date 
2011
Excerpt: 
content to reach buyers -- Marketing strategy planning template -- The new rules of measurement -- Asking
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by 
Drury, Colin.
Format: 
Books
Publication Date 
2011
Excerpt: 
performance measurement. The budgeting process -- Management control systems -- Standard costing and variance
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by 
Sowden-Service, Cathrynne.
Format: 
Books
Publication Date 
2011
Excerpt: 
statements -- Fair value measurement -- Financial analysis and interpretation --
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by 
Swink, Morgan, 1959-
Format: 
Books
Publication Date 
2011
Excerpt: 
: Apple Does Not Build a Low-Cost Netbook -- Feedback/Measurement: Communicating and Assessing Operations
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by 
Butterick, Keith.
Format: 
Books
Publication Date 
2011
Excerpt: 
-house -- Public relations consultancies -- Strategy, research, measurement and evaluation -- Putting effective PR
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