Stilettos : decorating the stiletto

The lonely generation

Personifying a brand campaign : the evaluation of the 'MySpar' campaign strategy and consumer perceptions of the media execution of the campaign

Building trust in e-commerce, for the RSA female consumer, through the use of virtual reality applications

Dark marketing : an investigation into the effects of dark marketing strategies in the blended whiskey industry in the Western Cape

Patriotic advertising : illusion or reality?

Singletrack : brand love in the SA mountain bike scene

Cape Town TV's efforts to be seen : an exploration on how Cape Town TV can best capitalise on joining DStv

The impact of dual income relationships on the perception of men's image

Promoting sustainable transportation through the integration of cycling with public transit in the Cape Town CBD

Expertise you can trust : facilitating the alignment of outsourced physicians and Mediclinic Cape Town

The Department of Basic Education : could the implementation of a rebranding strategy improve its reputation by changing perceptions?