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409.

Cover image for Measuring marketing : 110+ key metrics every marketer needs

Measuring marketing : 110+ key metrics every marketer needs

Measuring marketing : 110+ key metrics every marketer needs

by

Davis, John, 1960 February 17- author.

Format:

Books

Publication Date

2013

Available: Copies:

410.

Cover image for Database principles : fundamentals of design, implementation, and management

Database principles : fundamentals of design, implementation, and management

by

Coronel, Carlos.

Format:

Books

Publication Date

2013

Available: Copies:

411.

Cover image for Drawing on the right side of the brain : a course in enhancing creativity and artistic confidence

Drawing on the right side of the brain : a course in enhancing creativity and artistic confidence

by

Edwards, Betty, 1926- author.

Format:

Books

Publication Date

2013

Available: Copies:

412.

Cover image for The growth map : economic opportunity in the BRICs and beyond

The growth map : economic opportunity in the BRICs and beyond

by

O'Neill, Jim, author.

Format:

Books

Publication Date

2013

Available: Copies:

413.

Cover image for Raise your leaders

Raise your leaders

Raise your leaders

by

Handley, Jenny.

Format:

Books

Publication Date

2013

Available: Copies:

414.

The brand book : how to build a profitable brand : fast, effectively and efficiently

The brand book : how to build a profitable brand : fast, effectively and efficiently

by

Oosthuizen, Thomas Henry.

Format:

Books

Publication Date

2013

Available: Copies:

415.

Cover image for Idea generation

Idea generation

by

Leonard, Neil, author.

Format:

Books

Publication Date

2013

Available: Copies:

416.

Cover image for Brands & branding in South Africa 2013.

Brands & branding in South Africa 2013.

Brands & branding in South Africa 2013.

by

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2013

Available: Copies:

417.

Cover image for The art of branding : a cross-country comparative study of two contemporary art galleries

The art of branding : a cross-country comparative study of two contemporary art galleries

The art of branding : a cross-country comparative study of two contemporary art galleries

by

Vermeer, Clarissa.

Format:

Manuscript

Publication Date

2013

Available: Copies:

418.

Orgasmic or organic : an exploration into whether customer's preceived quality of organically branded café's enhances a brand's equity

Orgasmic or organic : an exploration into whether customer's preceived quality of organically branded café's enhances a brand's equity

by

Monks, Erin Kate.

Format:

Manuscript

Publication Date

2013

Available: Copies:

419.

Cover image for A smokers choice : exploring the relationship between South African students and their cigarette brands

A smokers choice : exploring the relationship between South African students and their cigarette brands

A smokers choice : exploring the relationship between South African students and their cigarette brands

by

Van der Meulen, Warren.

Format:

Manuscript

Publication Date

2013

Available: Copies:

420.

Cover image for Fashion: The Ultimate book of costume and style.

Fashion: The Ultimate book of costume and style.

Format:

Books

Publication Date

2012

Available: Copies:

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Author

Maritz, C. J. (C. Janse)

(32)

Affinity Advertising and Publishing.

(15)

(11)

(10)

Heller, Steven.

(8)

Independent Institute of Education. Vega School

(8)

Kotler, Philip.

(8)

Aaker, David A.

(7)

Keller, Kevin Lane, 1956-

(6)

Kotler, Philip, author.

(6)

(6)

Strydom, J. W. (Johan Wilhelm), 1952-

(6)

Wegner, Trevor.

(6)

Ambrose, Gavin, author.

(5)

Du Plooy-Cilliers, F. (Franzél)

(5)

Evening, Martin.

(5)

(5)

Lindström, Martin, 1970-

(5)

(5)

Norman, Donald A.

(5)

Onstott, Scott, author.

(5)

The Independent Institute of Education (Vega School)

(5)

Adams, Douglas, 1952-2001.

(4)

Advertising Media Association of South Africa.

(4)

Ambrose, Gavin.

(4)

Brevis, Tersia, 1967-

(4)

Cant, M. C. (Michael Colin), 1957- editor.

(4)

Chaffey, Dave, 1963- author.

(4)

(4)

Denzin, Norman K.

(4)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(4)

Freeman, Michael, 1945-

(4)

Harris, Paul, 1971-

(4)

Hill, Charles W. L.

(4)

(4)

Langford, Michael, 1933-

(4)

Lincoln, Yvonna S.

(4)

McQuail, Denis.

(4)

Michalko, Michael, 1940-

(4)

(4)

Peters, Thomas J.

(4)

(4)

Robbins, Stephen P., 1943-

(4)

Steinberg, Sheila.

(4)

Williams, Richard, 1933-2019, author.

(4)

Achebe, Chinua.

(3)

Adobe Creative Team.

(3)

Aldrich, Winifred.

(3)

Armstrong, Gary (Gary M.)

(3)

(3)

(3)

Beverland, Michael, author.

(3)

Ching, Francis D. K., 1943-

(3)

Cooper, Donald R.

(3)

(3)

De Bono, Edward, 1933-

(3)

Farrell, Joyce, author.

(3)

(3)

Gladwell, Malcolm, 1963-

(3)

(3)

Kapferer, Jean-Noël.

(3)

Kotze, Phillip.

(3)

Louw, M. (Marianne)

(3)

Meyer, Chris, 1961-

(3)

Meyer, Trish, 1961-

(3)

Moodley, Shalina.

(3)

Morrell, Robert.

(3)

Museum of Modern Art (New York, N.Y.)

(3)

Nakamichi, Tomoko.

(3)

Percy, Larry, author.

(3)

Quirk eMarketing (Firm)

(3)

(3)

Rudansky-Kloppers, Sharon.

(3)

Stokes, Rob (eMarketing specialist)

(3)

Tuten, Tracy L., 1967- author.

(3)

Van Heerden, Neels, 1957-

(3)

(3)

Zeegen, Lawrence.

(3)

Affinity Advertising & Publishing

(2)

Affirnity Advertising and Publishing

(2)

Allende, Isabel.

(2)

Anton, Kelly Kordes.

(2)

Appignanesi, Richard.

(2)

Arens, William F.

(2)

Armstrong, Gary (Gary M.), author.

(2)

Armstrong, Gary.

(2)

Art Directors Club of Europe.

(2)

Ayres, Ian, 1959-

(2)

Bagraim, Jeffrey, contributor.

(2)

Barfoot, Caroline.

(2)

(2)

Baron, Robert A.

(2)

Barry, Pete (Pete S.)

(2)

Bedbury, Scott.

(2)

(2)

(2)

Bezuidenhout, Rose-Marié.

(2)

Bezuidenhout, Stefan, editor.

(2)

(2)

(2)

Blatner, David.

(2)

(2)

Bosman, Herman Charles, 1905-1951.

(2)

Bowerman, Bruce L.

(2)

(2)

Brown, Richard, 1971-

(2)

(2)

Buhlungu, S. (Sakhela)

(2)

Burtenshaw, Ken.

(2)

Butler, Judith, 1956-

(2)

Calvert, Sheena.

(2)

Cant, M. C. (Michael Colin), 1957-

(2)

(2)

Clayton, Cherry.

(2)

Clements, James P.

(2)

Conrad, Joseph, 1857-1924.

(2)

Cronje, G. J. de J.

(2)

Csikszentmihalyi, Mihaly.

(2)

Cunningham, Nicole author.

(2)

Daft, Richard L.

(2)

Daly, Niki, author.

(2)

Daniel, John, 1944-2014.

(2)

(2)

Derakhshani, Dariush, author.

(2)

Derakhshani, Randi, author.

(2)

Donnelly, James H.

(2)

Drewniany, Bonnie L.

(2)

Dru, Jean-Marie.

(2)

Du Plessis, Erik.

(2)

Du Plooy, Gertruida M.

(2)

Du Plooy-Cilliers, F. (Franzél), author.

(2)

(2)

Duncan, Tom (Thomas R.)

(2)

Durban Art Gallery.

(2)

Durrheim, Kevin.

(2)

(2)

Eckstein, Brenda

(2)

(2)

Economic History Society.

(2)

Elliott, Richard H., author.

(2)

Ellis-Chadwick, Fiona, author.

(2)

Engelbrecht, W.H.

(2)

Erasmus, Barney, 1954-

(2)

Erasmus, Barney.

(2)

Etzel, Michael J.

(2)

(2)

Felton, George, 1947-

(2)

Fenichell, Stephen.

(2)

Fielding, M. L. (Michael L.), author.

(2)

(2)

Ford, John C., 1949-

(2)

(2)

(2)

Frank, Robert H.

(2)

(2)

George, Jennifer M.

(2)

Gido, Jack, 1945-

(2)

(2)

Grant, Robert M., 1948- author.

(2)

Greenberg, Jerald.

(2)

Greenwald, Martin L., 1943-

(2)

Grieshaber, James.

(2)

(2)

Hallett, George.

(2)

Harris, Paul, 1971- author.

(2)

Hartley, Colin.

(2)

Hathorn, Tobias.

(2)

Heussner, Tobias, author.

(2)

Higson-Smith, Craig, 1969-

(2)

Hobbs, Philippa, 1955-

(2)

Hoddinott, Brenda.

(2)

(2)

Human Sciences Research Council.

(2)

Human Sciences Research Council. Child, Youth and Family Development Research Programme.

(2)

(2)

Hussain, Frahaan.

(2)

Hybels, Saundra.

(2)

International Accounting Standards Board.

(2)

Johnson, Michael, 1964-

(2)

Jones, Gareth R.

(2)

Jooste, C. J. (Christiaan Johannes), 1947-

(2)

Jordan, Bradford D.

(2)

Kanuk, Leslie Lazar.

(2)

Kartajaya, Hermawan, 1947- author.

(2)

Kegler, Richard.

(2)

Kelley, Tom, 1955-

(2)

Khoza, Reuel J.

(2)

Kilmer, Rosemary, author.

(2)

Kilmer, W. Otie, author.

(2)

King, Laurie R.

(2)

King, Stephen, 1947-

(2)

(2)

Koekemoer, Ludi.

(2)

Kumar, Ranjit, author.

(2)

Lamb, Charles W.

(2)

Landa, Robin, author.

(2)

Langa, Mandla, 1950-

(2)

(2)

Littman, Jonathan, 1958-

(2)

Louw, Lynette, editor.

(2)

Format

(2048)

Electronic Resources

(60)

(38)

(27)

(16)

(15)

Visual Materials

(3)

(2)

Projected graphic

(2)

(1)

(1)

Item Category 1

Developer Books

Prescribed Books

Recommended Books

Material Type

Audio-visual Material

Audio-visual equipment

Developer Books

Inter-library loan book

Prescribed books

Recommended Books

Reference Books

Theses/Dissertations

Language

(1915)

(6)

(4)

(4)

(4)

(3)

(3)

(2)

(1)

(1)

(1)

(1)

(1)

(1)

(1)

Shelf Location

On-Shelf Lecturer

On-Shelf Student

Reference Material

Standard shelving location

Store Room/Cupboard

Publication Date

Subject

(97)

Branding (Marketing)

(69)

(69)

(44)

Brand name products.

(43)

(41)

(35)

Accounting -- Textbooks.

(33)

(33)

Computer graphics.

(32)

Strategic planning.

(30)

Graphic design (Typography)

(29)

(28)

Internet marketing.

(27)

(26)

Photography -- Digital techniques.

(26)

Commercial art.

(25)

Creative ability in business.

(24)

(24)

Brand name products -- Management.

(23)

Consumer behavior.

(22)

Adobe Photoshop.

(21)

Web sites -- Design.

(21)

Brand name products -- South Africa.

(20)

Creative thinking.

(19)

Drawing -- Technique.

(19)

Marketing -- Management.

(19)

(18)

(17)

Communication in marketing.

(17)

(16)

Marketing research.

(16)

Organizational behavior.

(16)

(15)

Consumers' preferences -- South Africa.

(15)

(15)

Fashion design.

(15)

Handbooks and manuals.

(15)

Computer games -- Design.

(14)

Corporations -- Finance.

(14)

Entrepreneurship.

(14)

Image processing -- Digital techniques.

(14)

Pictorial works.

(14)

Social sciences -- Research -- Methodology.

(14)

Social sciences -- Research.

(14)

Südafrika <Staat>

(14)

Accounting -- Problems, exercises, etc.

(13)

Advertising -- South Africa.

(13)

Aufsatzsammlung.

(13)

(13)

(13)

Computer animation.

(13)

Creative ability.

(13)

Criticism, interpretation, etc.

(13)

Industrial management.

(13)

Success in business.

(13)

Visual communication.

(13)

(12)

Advertising copy.

(12)

Arts graphiques.

(12)

Branding (Marketing) -- South Africa.

(12)

(12)

(12)

(12)

Marketing -- South Africa -- Management.

(12)

Mass media -- South Africa.

(12)

(11)

Corporations -- South Africa.

(11)

(11)

(11)

Problems and exercises.

(11)

(10)

Business enterprises -- Finance.

(10)

(10)

Marketing -- South Africa.

(10)

Photography, Artistic.

(10)

Politics and government

(10)

Race relations.

(10)

Research -- Methodology.

(10)

South Africa -- Politics and government -- 1994-

(10)

Video games -- Design.

(10)

Commercial statistics.

(9)

Computer games -- Programming.

(9)

Customer relations.

(9)

Economic development.

(9)

Economic history.

(9)

English language -- Rhetoric.

(9)

English language.

(9)

(9)

Microeconomics.

(9)

Organizational change.

(9)

Photography -- Lighting.

(9)

Report writing.

(9)

South Africa -- Social conditions -- 1994-

(9)

(9)

Advertising campaigns.

(8)

(8)

(8)

(8)

Business names.

(8)

Decision making.

(8)

Developing countries.

(8)

Human-computer interaction.

(8)

Industrial design.

(8)

Manners and customs.

(8)

(8)

(8)

Organizational effectiveness.

(8)

(8)

Adobe Illustrator (Computer file)

(7)

Adobe InDesign (Electronic resource)

(7)

Advertising -- Psychological aspects.

(7)

Animation (Cinematography)

(7)

Apartheid -- South Africa.

(7)

Art publicitaire.

(7)

Business communication.

(7)

C# (Computer program language)

(7)

Consumer behavior -- South Africa.

(7)

Corporate culture.

(7)

Corporate image.

(7)

English language -- Dictionaries.

(7)

Fashion drawing.

(7)

(7)

Gebrauchsgraphik.

(7)

Interpersonal communication.

(7)

(7)

New business enterprises.

(7)

Personnel management -- South Africa.

(7)

Popular culture.

(7)

Public relations.

(7)

Small business -- Management.

(7)

Social sciences -- Methodology.

(7)

South Africa -- Race relations.

(7)

Strategisch management.

(7)

Südafrika (Staat)

(7)

Trademarks -- South Africa.

(7)

Visual perception.

(7)

(7)

Advertising -- Brand name products.

(6)

(6)

Beeldende kunsten.

(6)

Computer-aided design.

(6)

Consumers' preferences.

(6)

Detective and mystery stories.

(6)

Dressmaking -- Pattern design.

(6)

Industrial management -- Statistical methods.

(6)

(6)

Macroeconomics.

(6)

Management -- South Africa.

(6)

Marketing research -- South Africa.

(6)

Oral communication.

(6)

Product management.

(6)

Sales promotion.

(6)

Self-actualization (Psychology)

(6)

Social conditions.

(6)

Social responsibility of business.

(6)

Staat Südafrika.

(6)

(6)

Strategisches Management.

(6)

(6)

Type and type-founding.

(6)

Verbraucherverhalten.

(6)

Video recordings for the hearing impaired.

(6)

Web site development.

(6)

Adobe After effects.

(5)

(5)

Advertising layout and typography.

(5)

Art and society.

(5)

Art, Modern -- 20th century.

(5)

(5)

Authors, South African -- 20th century -- Biography.

(5)

(5)

Brand name products -- Case studies.

(5)

Business ethics.

(5)

Business mathematics.

(5)

Clothing trade.

(5)

College readers.

(5)

(5)

Communication in design.

(5)

Communication visuelle.

(5)

(5)

Critical thinking.

(5)

(5)

Decision making -- Statistical methods.

(5)

Documentary films.

(5)

(5)

Economic policy.

(5)

(5)

English language -- Grammar.

(5)

Entrepreneurship -- South Africa.

(5)

Flash (Computer file)

(5)

Grafische vormgeving.

(5)

Interpersonal relations.

(5)

(5)

Layout (Printing)

(5)

(5)

Macroeconomics -- Textbooks.

(5)

Mass media and culture.

(5)

Microsoft Excel (Computer file)

(5)

Organizational behavior -- South Africa.

(5)

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