South African human resource management for the public sector / Van der Westhuizen, Ernst.

-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity

-- Sampling and couponing -- Premiums and other promotions -- Marketing-oriented public relations and word

and supplies -- Marketing and public relations for events -- Risk management and legalities -- Event

communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and

products : public relations and sales promotion -- Professional sales -- Direct and online marketing

party management, economic policy, public health intervention, foreign affairs and race relations. If we

-- Telecommunications -- PART III: DIPLOMACY WITHOUT DIPLOMATIC RELATIONS -- Introduction to Part III -- Disguised

party / James F. Scotton -- Advertising: wings for the media: Hong Cheng : public relations / Yan Jin

cosmopolitanism / Charles Jones -- Part 3. Alternative perspectives: Intercultural relations at the limits of

Public relations -- Management -- Case studies.

Corporations -- Public relations -- Management.