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4381. 
Cover image for Successful direct marketing methods
Successful direct marketing methods
by 
Stone, Bob, 1918-2007.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00067572.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh042/00067572.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00067572.html
Inhaltsverzeichnis Successful direct marketing methods
Format: 
Books
Publication Date 
2001
Excerpt: 
. 21. Innovation through creativity and testing -- Ch. 22. Research for direct marketers -- Appendix
Available: Copies:
4382. 
Cover image for The strategy-focused organization : how balanced scorecard companies thrive in the new business environment
The strategy-focused organization : how balanced scorecard companies thrive in the new business environment
by 
Kaplan, Robert S.
to access electronic resource
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009109100&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
http://ILS-AP-P1/mm-info/CoverContent/51399c.pdf
Format: 
Books
Publication Date 
2001
Excerpt: 
years of learning and research into more than 200 companies that have implemented the Balanced Scorecard
Available: Copies:
4383. 
Cover image for Accessing and browsing information and communication
Accessing and browsing information and communication
Accessing and browsing information and communication
by 
Rice, Ronald E.
Format: 
Books
Publication Date 
2001
Excerpt: 
Research.
Available: Copies:
4384. 
Cover image for Surviving your dissertation : a comprehensive guide to content and process
Surviving your dissertation : a comprehensive guide to content and process
by 
Rudestam, Kjell Erik.
Format: 
Books
Publication Date 
2001
Excerpt: 
Research -- United States.
Available: Copies:
4385. 
Cover image for Direct and interactive marketing
Direct and interactive marketing
by 
Sargeant, Adrian.
Format: 
Books
Publication Date 
2001
Excerpt: 
Customer Loyalty -- 7. Testing and Research -- 8. Analytical Procedures -- 9. Agencies and Direct Marketing
Available: Copies:
4386. 
Cover image for Winning PR in the wired world : powerful communications strategies for the noisy digital space
Winning PR in the wired world : powerful communications strategies for the noisy digital space
Winning PR in the wired world : powerful communications strategies for the noisy digital space
by 
Middleberg, Don.
Format: 
Books
Publication Date 
2001
Excerpt: 
communications era, analyzing his original research, and examining some high-profile PR successes and failures
Available: Copies:
4387. 
Cover image for Consumer behaviour
Consumer behaviour
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2001
Excerpt: 
Motivation research (Marketing)
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4388. 
Cover image for Assignment and thesis writing
Assignment and thesis writing
by 
Anderson, Jonathan, 1939-
Format: 
Books
Publication Date 
2001
Excerpt: 
the impact of information technology on writing and research. Other new sections have also been
Available: Copies:
4389. 
Cover image for A guide to finding quality information on the Internet : selection and evaluation strategies
A guide to finding quality information on the Internet : selection and evaluation strategies
by 
Cooke, Alison.
Format: 
Books
Publication Date 
2001
Excerpt: 
suggests a system of criteria and guidelines, developed through empirical research, for selecting and
Available: Copies:
4390. 
Cover image for Public participation in democratic governance in South Africa
Public participation in democratic governance in South Africa
by 
Houston, Gregory F.
Format: 
Books
Publication Date 
2001
Excerpt: 
Human Sciences Research Council,
Available: Copies:
4391. 
Cover image for Interpreting qualitative data : methods for analysing talk, text, and interaction
Interpreting qualitative data : methods for analysing talk, text, and interaction
by 
Silverman, David.
Format: 
Books
Publication Date 
2001
Excerpt: 
Social sciences -- Research.
Available: Copies:
4392. 
Cover image for Foundations of empowerment evaluation
Foundations of empowerment evaluation
by 
Fetterman, David M.
Format: 
Books
Publication Date 
2001
Excerpt: 
Evaluation research (Social action programs)
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