Search Results for Public relations

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433.

New strategies for reputation management : gaining control of issues, crises and corporate social responsibility

Griffin, Andrew.

Format:

Books

Publication Date

2009 2008

Excerpt:

Corporations -- Public relations.

Available: Copies:

434.

PR strategy and application : managing influence

Coombs, W. Timothy.

Format:

Books

Publication Date

2009

Excerpt:

Public relations -- Problems, exercises, etc.

Available: Copies:

435.

Strategic issues management : organizations and public policy challenges

Heath, Robert L. (Robert Lawrence), 1941-

Format:

Books

Publication Date

2009

Excerpt:

Public relations.

Available: Copies:

436.

Toward a new public diplomacy : redirecting U.S. foreign policy

Seib, Philip.

Format:

Books

Publication Date

2009

Excerpt:

United States -- Foreign relations -- Public opinion.

Available: Copies:

437.

Faith-based marketing : the guide to reaching 140 million Christian consumers

Stielstra, Greg.

Format:

Books

Publication Date

2009

Excerpt:

Firms. -- Public Relations Firms. -- Film and Video Production. -- Music Festivals. -- Churches

Available: Copies:

438.

International communications strategy : developments in cross-cultural communications, PR and social media

Cambie, Silvia.

Format:

Books

Publication Date

2009

Excerpt:

Public relations.

Available: Copies:

439.

The new influencers : a marketer's guide to the new social media

Gillin, Paul.

Format:

Books

Publication Date

2009

Excerpt:

Customer relations.

Available: Copies:

440.

Brands and branding

Clifton, Rita.

Format:

Books

Publication Date

2009

Excerpt:

Allen and John Simmons -- Brand communications / Paul Feldwick -- The public relations perspective on

Available: Copies:

441.

Business management : a contemporary approach

Nieuwenhuizen, C. (Cecile)

Format:

Books

Publication Date

2008

Excerpt:

-- Marketing management -- Human resource management -- Information management -- Public relations

Available: Copies:

442.

Writing for television, radio, new media

Hilliard, Robert L., 1925-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-d.html

Format:

Books

Publication Date

2008

Excerpt:

Film -- External Professional -- Application : Video -- External Information and Public Relations

Available: Copies:

443.

Integrated marketing communications

Ouwersloot, Hans.

Format:

Books

Publication Date

2008

Excerpt:

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion

Available: Copies:

444.

Contemporary advertising

Arens, William F.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html

Format:

Books

Publication Date

2008

Excerpt:

: public relations, sponsorship, and corporate advertising.

Available: Copies:

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