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4453. 
Cover image for Applied project management : best practices on implementation
by 
Kerzner, Harold.
Format: 
Books
Publication Date 
2000
Excerpt: 
real world. Informed by Harold Kerzner's original research, it is for today's and tomorrow
Available: Copies:
4454. 
Cover image for The Brandmindset
by 
Knapp, Duane E.
Format: 
Books
Publication Date 
2000
Excerpt: 
Assessment Philosophy -- The Brand Assessment Methodology -- Brand Assessment Questions -- Consumer Research
Available: Copies:
4455. 
Cover image for Marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2000
Excerpt: 
Information System -- Internal Records System -- Marketing Intelligence System -- Marketing Research System
Available: Copies:
4456. 
Cover image for Electronic commerce : a managerial perspective
by 
Turban, Efraim.
Format: 
Books
Publication Date 
2000
Excerpt: 
consumers and market research -- 4. Advertisement in electronic commerce -- 5. Electronic commerce for
Available: Copies:
4457. 
Cover image for Dan Janal's guide to marketing on the Internet : getting people to visit, buy, and become customers for life
by 
Janal, Daniel S.
Format: 
Books
Publication Date 
2000
Excerpt: 
profiting from online marketing. Janal shows you how to: conduct market research online, sell to consumers
Available: Copies:
by 
Steyn, Benita.
Format: 
Books
Publication Date 
2000
Excerpt: 
Strategic management of corporate communication ; Research as a strategic tool ; Environmental
Available: Copies:
4459. 
Cover image for Encyclopedia of tourism
by 
Jafari, Jafar.
Format: 
Books
Publication Date 
2000
Excerpt: 
Hautes Etudes Touristiques, WTO, Journal of Leisure Research, Journal of Tourism Studies; country
Available: Copies:
by 
American Psychiatric Association.
Format: 
Books
Publication Date 
2000
Excerpt: 
research about mental disorders published since DSM-IV was completed in 1994. Stay current with important
Available: Copies:
by 
Fellenstein, Craig.
Format: 
Books
Publication Date 
2000
Excerpt: 
Social Changes. 3. The Distinction: E-commerce and E-business. 4. The Importance of Advanced Research. 5
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4462. 
Cover image for A case study of the influence of organization [i.e. organizational] context on school change
by 
Everson, Susan Toft, 1944-
Format: 
Books
Publication Date 
2000
Excerpt: 
Introduction. Research goal ; Rationale ; Object of study and research questions ; Organization of
Available: Copies:
4463. 
Cover image for Researching communications : a practical guide to methods in media and cultural analysis
by 
Deacon, David.
Format: 
Books
Publication Date 
1999
Excerpt: 
Communication -- Research.
Available: Copies:
4464. 
Cover image for Ad worlds : brands, media, audiences
by 
Myers, Greg, 1954-
Format: 
Books
Publication Date 
1999
Excerpt: 
-- Audiences. Constructing the audience: advertising research. keyword: Effects. Projecting the audience: drink
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