Is game simulation adding value towards brand management and leadership in adolescents?

Attitude of female consumers towards celebrity endorsers & it's influence on the purchase intention of the Revlon cosmetics brand

The artist as a physical brand : do audiences have a reaction to artists' dress attire?

Could the black diamond spending culture have an impact on a brand's health?

The eye of the driver : an analysis of what men and women see in luxury cars

The impact of a city brand on the perceptions of its creative sector

Does crime deter local tourists from visiting Johannesburg?

What impact do grassroots soccer programs, provided by non government organisations (NGO's) have on the overall development of underprivileged children?

Developing a methodology for ludology

Underwear on the burning line : an exploratory study of how the global trend of environmental sustainability influences the textile disposal behaviour of young South African women living in suburban Johannesburg

Bubbling under : could township tech be the 'new kwaito'?

Silence as a crisis communications strategy on social media