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457. 
Cover image for Consumer behavior
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior / Schiffman, Leon G.
Available: Copies:
458. 
Cover image for Advertising is dead : long live advertising!
by 
Himpe, Tom.
Format: 
Books
Publication Date 
2006
Excerpt: 
fragmentation and technology give to consumers to tune out the noise. The new buzzwords are guerrilla, stealth
Available: Copies:
459. 
Cover image for The culture code : an ingenious way to understand why people around the world buy and live as they do
by 
Rapaille, Clotaire.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior -- Psychological aspects.
Available: Copies:
461. 
Cover image for The lovemarks effect : winning in the consumer revolution
by 
Roberts, Kevin, 1949-
Format: 
Books
Publication Date 
2006
Excerpt: 
The lovemarks effect : winning in the consumer revolution / Roberts, Kevin, 1949-
Available: Copies:
462. 
Cover image for Lightning in a bottle : the proven system to create new ideas and products that work
by 
Minter, David D.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Bedrock: it's more than Fred & Wilma's hometown -- What interviews with thousands of consumers taught us
Available: Copies:
463. 
Cover image for The National Credit Act explained
by 
Otto, J. M. (Johannes Marthinus), 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer protection -- Law and legislation -- South Africa.
Available: Copies:
464. 
Cover image for Advertising campaign strategy : a guide to marketing communication plans
by 
Parente, Donald.
Format: 
Books
Publication Date 
2006
Excerpt: 
part one : understanding clients and consumers -- Ch. 3. The research foundation, part two : market
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by 
Doctoroff, Tom.
Format: 
Books
Publication Date 
2006
Excerpt: 
Billions : selling to the new Chinese consumer / Doctoroff, Tom.
Available: Copies:
by 
McCracken, Grant David, 1951-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumers' preferences -- Forecasting.
Available: Copies:
468. 
Cover image for Chinese medicine men : consumer culture in China and Southeast Asia
by 
Cochran, Sherman, 1940-
Format: 
Books
Publication Date 
2006
Excerpt: 
Chinese medicine men : consumer culture in China and Southeast Asia / Cochran, Sherman, 1940-
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