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457. 
Cover image for Introduction to business management
by 
Du Toit, G. S. (Gawie S.)
Format: 
Books
Publication Date 
2007
Excerpt: 
process -- The marketing instruments -- The integrated marketing strategy -- Public relations -- The
Available: Copies:
460. 
Cover image for Integrated business communication in a global marketplace
by 
Stuart, Bonnye E.
Format: 
Books
Publication Date 
2007
Excerpt: 
channels -- Ch. 6. Business communication, public relations and integrated marketing communication -- Ch. 7
Available: Copies:
461. 
Cover image for Public finance fundamentals
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2007
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
462. 
Cover image for Annual reports 101 : [what the numbers and the fine print can reveal about the true health of a company]
by 
Thomsett, Michael C.
Format: 
Books
Publication Date 
2007
Excerpt: 
public relations document -- The auditing role: accounting culture and the audit mentality -- How the
Available: Copies:
463. 
Cover image for Africa after gender?
by 
Cole, Catherine M.
Format: 
Books
Publication Date 
2007
Excerpt: 
, and the public sphere in Africa / Let us be united in purpose : variations on gender relations in the
Available: Copies:
464. 
Cover image for Intergovernmental Fiscal Transfers  : Principles and Practice
by 
Boadway, Robin W., 1943-
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
Public sector governance and accountability series
Available: Copies:
465. 
Cover image for Effective media coverage in 90 minutes
by 
Lamb, Ted, 1944-
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations.
Available: Copies:
466. 
Cover image for Global communication
by 
Kamalipour, Yahya R.
Format: 
Books
Publication Date 
2007
Excerpt: 
public relations / Dean Kruckeberg, Marina Vujnovic -- Communication and culture / Christine L. Ogan
Available: Copies:
467. 
Cover image for Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing
Available: Copies:
468. 
Cover image for Integrated advertising, promotion, and marketing communications
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2007
Excerpt: 
customer relationship management -- Public relations, sponsorship programs, and regulations -- Internet
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