by
Kotler, Philip.
Format:
Books
Publication Date
2003 2002
Excerpt:
: communication and promotion policy and advertising -- Promoting products: public relations and sales promotion
by
Gray, William S., 1936-
Format:
Books
Publication Date
2003
Excerpt:
Staff. The Human Resources Department. Reservations: Systems and Operations. Sales and Marketing
by
McDonald, Malcolm.
Table of contents http://catdir.loc.gov/catdir/toc/els051/2004556468.html
Publisher description http://catdir.loc.gov/catdir/description/els051/2004556468.html
Publisher description http://catdir.loc.gov/catdir/description/els051/2004556468.html
Format:
Books
Publication Date
2002
Excerpt:
strategies -- The communication plan : the advertising and sales promotion plans -- The communication plan
by
Morrison, Alastair M.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Format:
Books
Publication Date
2002
Excerpt:
and the travel trade; communications; advertising; sales promotion and merchandising; sales management
by
Hall, Colin Michael, 1961-
Format:
Books
Publication Date
2002 2000
Excerpt:
door sales and determinants of wine tourism success : results from Texas wineries / Tim H. Dodd -- Wine
by
Fill, Chris.
Format:
Books
Publication Date
2002
Excerpt:
Sales promotion.
by
Anderson, Kristin, 1962-
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002277589.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002277589.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002277589.html
Format:
Books
Publication Date
2002
Excerpt:
. Managing Your Customer Service/Sales Profile -- 4. Choosing Your CRM Strategy -- 5. Managing and Sharing
by
Arens, William F.
Format:
Electronic Resources
Publication Date
2002
Excerpt:
mix -- Relationship building: direct marketing, personal selling, and sales promotion -- Relationship
by
Ries, Al.
Format:
Books
Publication Date
2002
Excerpt:
creativity -- Advertising and awards -- Advertising and awareness -- Advertising and sales -- Advertising and
by
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format:
Books
Publication Date
2002
Excerpt:
communications -- Advertising and public relations in an e-commerce world -- Personal selling, sales management
by
McDonald, Malcolm.
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001043345.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/els031/2001043345.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/els031/2001043345.html
Format:
Books
Publication Date
2002
Excerpt:
communication plan : advertising and sales promotion -- The communication plan : sales -- The pricing plan
by
Perreault, William D., Jr.
Format:
Books
Publication Date
2002
Excerpt:
: introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion
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