740 Results Found Subscribe to search results
000000000000IIE
Print
2. 
Cover image for Emotion and reason in consumer behavior
by 
Chaudhuri, Arjun.
Format: 
Books
Publication Date 
2006
Excerpt: 
Emotion and reason in consumer behavior / Chaudhuri, Arjun.
Available: Copies:
3. 
Cover image for Market opportunity analysis : text and cases
by 
Stevens, Robert E., 1942-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior.
Available: Copies:
4. 
Cover image for Marketing to women : how to increase your share of the world's largest market
by 
Barletta, Marti.
Format: 
Books
Publication Date 
2006
Excerpt: 
Women consumers.
Available: Copies:
5. 
Cover image for Chinese medicine men : consumer culture in China and Southeast Asia
by 
Cochran, Sherman, 1940-
Format: 
Books
Publication Date 
2006
Excerpt: 
Chinese medicine men : consumer culture in China and Southeast Asia / Cochran, Sherman, 1940-
Available: Copies:
6. 
Cover image for The affluent consumer : marketing and selling the luxury lifestyle
by 
Michman, Ronald D.
Format: 
Books
Publication Date 
2006
Excerpt: 
The affluent consumer : marketing and selling the luxury lifestyle / Michman, Ronald D.
Available: Copies:
7. 
Cover image for Advertising campaign strategy : a guide to marketing communication plans
by 
Parente, Donald.
Format: 
Books
Publication Date 
2006
Excerpt: 
part one : understanding clients and consumers -- Ch. 3. The research foundation, part two : market
Available: Copies:
8. 
Cover image for Billions : selling to the new Chinese consumer
by 
Doctoroff, Tom.
Format: 
Books
Publication Date 
2006
Excerpt: 
Billions : selling to the new Chinese consumer / Doctoroff, Tom.
Available: Copies:
9. 
Cover image for Amaze your customers! : creative tips on winning & keeping your customers
by 
Zanetti, Daniel.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer satisfaction.
Available: Copies:
10. 
Cover image for Media/impact an introduction to mass media
by 
Biagi, Shirley.
Format: 
Books
Publication Date 
2006
Excerpt: 
the message: Advertising, motivating consumers; Public relations, promoting ideas -- Changing messages
Available: Copies:
11. 
Cover image for The unmanageable consumer
by 
Gabriel, Yiannis,, 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
The unmanageable consumer / Gabriel, Yiannis,, 1952-
Available: Copies:
12. 
Cover image for Treasure hunt : inside the mind of the new consumer
by 
Silverstein, Michael J.
Format: 
Books
Publication Date 
2006
Excerpt: 
Treasure hunt : inside the mind of the new consumer / Silverstein, Michael J.
Available: Copies:
Limit Search Results
Access Level
Author
Language
Subject
Item Available