Search Results for Business strategy.

37.

Principles of marketing

Kotler, Philip.

Format:

Electronic Resources

Publication Date

2001

Excerpt:

markets and consumer buyer behavior -- Business markets and business buyer behavior -- Market segmentation

Available: Copies:

38.

Small business management : an entrepreneurial emphasis

Longenecker, Justin G. (Justin Gooderl), 1917-2005.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-d.html

Format:

Books

Publication Date

2000

Excerpt:

Small business management : an entrepreneurial emphasis / Longenecker, Justin G. (Justin Gooderl

Available: Copies:

39.

Exploring corporate strategy

Johnson, Gerry.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008489237&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Regular print

Publication Date

1999

Excerpt:

Exploring corporate strategy / Johnson, Gerry.

Available: Copies:

40.

Direct marketing management

Roberts, Mary Lou.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008663134&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1999

Excerpt:

Strategy and Execution -- Ch. 7. Fulfillment and Customer Service -- Pt. 3. Special Techniques of Direct

Available: Copies:

41.

Crafting and implementing strategy : text and readings

Thompson, Arthur A., 1940-

Format:

Books

Publication Date

1998

Excerpt:

Crafting and implementing strategy : text and readings / Thompson, Arthur A., 1940-

Available: Copies:

42.

Corporate strategy : resources and the scope of the firm

Collis, David J.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/95036380.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1208/95036380-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/95036380.html

Format:

Books

Publication Date

1997

Excerpt:

Corporate strategy : resources and the scope of the firm / Collis, David J.

Available: Copies:

43.

Basic marketing : a global-managerial approach

Perreault, William D.

Format:

Books

Publication Date

1996

Excerpt:

-- Pricing objectives and policies -- Price setting in the business world -- Developing innovative marketing

Available: Copies:

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