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37.

Key marketing metrics : the 50+ metrics every manager needs to know

Farris, Paul W.

Table of contents http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html
Table of contents http://www.gbv.de/dms/zbw/58325909X.pdf

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Publication Date

2009

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html">http://catdir

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38.

Family therapy : a systemic integration

Becvar, Dorothy Stroh.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0821/2008026097.html

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Books

Publication Date

2009

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0821/2008026097.html">http://catdir

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39.

Sports injury prevention

Bahr, Roald, 1957-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008039504.html

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Books

Publication Date

2009

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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0827/2008039504.html">http://catdir

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40.

Psychology in the work context

Bergh, Ziel C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1013/2010286171-t.html
Table of contents http://swbplus.bsz-bw.de/bsz318196700inh.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1013/2010286171-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1013/2010286171-d.html

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Books

Publication Date

2009

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Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1013/2010286171-t.html">http

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41.

Strategic marketing

Cravens, David W.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016600044&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017372878&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-d.html

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Publication Date

2009

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Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html">http

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42.

The new strategic brand management : creating and sustaining brand equity long term

Kapferer, Jean-Noël.

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Table of contents http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html">http://catdir

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43.

Education management and leadership : a South African perspective

Naidu, Anusha.

Table of contents http://catdir.loc.gov/catdir/toc/fy0805/2008556802.html

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Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0805/2008556802.html">http://catdir

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44.

Essential mathematics for economics and business

Bradley, Teresa.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0826/2007052385-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2652195&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0833/2007052385-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0826/2007052385-d.html
Cover http://swbplus.bsz-bw.de/bsz284182850cov.htm

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2008

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Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0826/2007052385-t.html">http

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45.

Fundamentals of selling : customers for life through service

Futrell, Charles.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0620/2006030126.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2006030126-d.html

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Publication Date

2008

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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0620/2006030126.html">http://catdir

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46.

Murmurs of the girl in me.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0904/2008430398-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0904/2008430398-d.html

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2008

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/2008430398-b.html">http://catdir.loc.gov/catdir/enhancements/fy0904/2008430398-b.html</a>

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47.

Value creation : the power of brand equity

Neal, William D. (William Douglas), 1943-

Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2007050294.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-d.html

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Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip087/2007050294.html">http://catdir

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48.

Corporate entrepreneurship and innovation : entrepreneurial development within organizations

Morris, Michael H.

Table of contents http://catdir.loc.gov/catdir/toc/fy0712/2006935968.html

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Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0712/2006935968.html">http://catdir

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