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37. 
Cover image for Fundamentals of futures and options markets
by 
Hull, John, 1946-
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
futures -- Ch. 4. Interest rates -- Ch. 5. Determination of forward and futures prices -- Ch. 6. Interest
Available: Copies:
38. 
Cover image for The economics of money, banking, and financial markets
by 
Mishkin, Frederic S.
Format: 
Books
Publication Date 
2004
Excerpt: 
--- 5. The Behavior of Interest Rates --- 6. The Risk and Term Structure of Interest Rates --- 7. The
Available: Copies:
39. 
Cover image for Rethinking the rules of financial accounting : examining the rules for proper reporting
by 
Anthony, Robert N. (Robert Newton), 1916-2006.
Format: 
Books
Publication Date 
2004
Excerpt: 
Statement -- The Income Statement -- Equity Interest -- Other Income Statement Problems -- Statement of
Available: Copies:
40. 
Cover image for Effective advertising : understanding when, how, and why advertising works
by 
Tellis, Gerard J., 1950-
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
-- Conflict of interest with the ad agency -- Competitive pressure -- Incentive system -- Budgeting system
Available: Copies:
41. 
Cover image for Marketing research
by 
Aaker, David A.
Format: 
Books
Publication Date 
2004
Excerpt: 
of interest and methods of practice in marketing research."--Jacket.
Available: Copies:
42. 
Cover image for Key management ratios : master the management metrics that drive and control your business
by 
Walsh, Ciaran.
Format: 
Books
Publication Date 
2003
Excerpt: 
-- Financial strength -- Interest cover -- 'Debt to equity' ratio (D/E) -- Leverage -- Cash flow -- The cash
Available: Copies:
43. 
Cover image for Principles of managerial finance
by 
Gitman, Lawrence J.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
money; Risk and return; Interest rates and bond valuation; Stock valuation -- Long-term investment
Available: Copies:
44. 
Cover image for Manual of travel agency practice
by 
Syratt, Gwenda.
Format: 
Books
Publication Date 
2003
Excerpt: 
Introduction -- Package and group tours -- Short breaks, special interest holidays, theme parks
Available: Copies:
45. 
Cover image for Economics : principles, problems, and policies
by 
McConnell, Campbell R.
Format: 
Books
Publication Date 
2002
Excerpt: 
demand for resources; wage determination; rent, interest and profits -- MICROECONOMICS OF GOVERNMENT
Available: Copies:
by 
Reinecke, M. F. B.
Format: 
Books
Publication Date 
2002
Excerpt: 
insurance: insurable interest -- Essentials of a contract of insurance -- Formation of an insurance contract
Available: Copies:
47. 
Cover image for Media ethics : an introduction to responsible journalism
by 
Retief, Johan.
Format: 
Books
Publication Date 
2002
Excerpt: 
. 4. Truth and deception. 5. Fairness. 6. Objectivity. 7. Confidentiality. 8. Conflict of interest. 9
Available: Copies:
48. 
Cover image for How to think and reason in macroeconomics
by 
Fourie, Frederick C. v. N.
Format: 
Books
Publication Date 
2001
Excerpt: 
Financial institutions, money, and interest rates ; Imports, exports and capital flows ; Monetary
Available: Copies:
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