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37.

The relevance of post purchase communication of luxury brands and the decision making impact it has on black diamond female

Ngobeni, Lesego.

Format:

Manuscript

Publication Date

2015

Excerpt:

Consumers -- Research.

Available: Copies:

38.

An exploration of the perceived perceptions of Panarottis "authentic Italianism" in Johannesburg Cresta Mall

Mbatha, Lethukuthula Ayanda.

Format:

Manuscript

Publication Date

2015

Excerpt:

Consumers -- Research -- South Africa -- Johannesburg.

Available: Copies:

39.

What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers?

Motloutsi, Tshianeo.

Format:

Manuscript

Publication Date

2015

Excerpt:

Consumers -- Research -- South Africa.

Available: Copies:

40.

Consumer behaviour

Parumasur, Sanjana Brijball, editor.

EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

Consumer behaviour / Parumasur, Sanjana Brijball, editor.

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41.

Does crime deter local tourists from visiting Johannesburg?

Wilby, Sigrun Elizabeth.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumers -- Research -- South Africa -- Johannesburg.

Available: Copies:

42.

Is game simulation adding value towards brand management and leadership in adolescents?

Digue, Sarah-Ann.

Format:

Manuscript

Publication Date

2014

Excerpt:

Teenage consumers.

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43.

Cover image for What impact do grassroots soccer programs, provided by non government organisations (NGO's) have on the overall development of underprivileged children?

What impact do grassroots soccer programs, provided by non government organisations (NGO's) have on the overall development of underprivileged children?

Lazzarus, David.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumers -- Research.

Available: Copies:

44.

The eye of the driver : an analysis of what men and women see in luxury cars

Pougnet, Jacqueline.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumer behavior.

Available: Copies:

45.

Principles of marketing

Kotler, Philip (Philip J.), 1931-

Format:

Books

Publication Date

2014 2013

Excerpt:

Information to Gain Customer Insights -- 5. Consumer Markets and Consumer Buyer Behavior -- 6. Business

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46.

Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign

Mujeer, A. Qasim.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumer behavior.

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47.

Brand influences on gender roles in home and child care

Pasiya, Malwande.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumers -- Research.

Available: Copies:

48.

Gender stereotypes : the portrayal of mothers in food television advertisements

Gumede, Nozipho.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumers -- Research -- South Africa.

Available: Copies:

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