and sustaining relationships in retailing -- Strategic planning in retailing -- Situation analysis

module as part of another degree. This new edition includes additional material on financial analysis

analysis -- Recruitment and selection -- Employee onboarding, motivation and retention -- Internal staffing

time series analysis

System analysis.

. Multiple Regression -- 16. Regression Analysis: Model Building -- 17. Time Series Analysis and Forecasting

. Following the 'analysis, choice, implementation' model the book moves from examining the strategy process as

profiles: lifestyle -- Analysis of advertisements -- 2. Design foundations -- Research -- Design

-- Numerical calculations -- General procedure for analysis -- Force vectors -- Equilibrium of a particle

analysis -- Resources and capabilities -- Stakeholders and governance -- History and culture -- Commentary

process -- Surveys and the use of questionnaires -- Sampling -- Statistical analysis I: Descriptive

provides essential critical analysis of how key decisions are made and implemented, the benefits and