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37. 
Cover image for New media : an introduction
by 
Flew, Terry.
Format: 
Books
Publication Date 
2005 2002
Excerpt: 
: technology, industry, culture -- Electronic commerce and the global knowledge economy -- Digital media
Available: Copies:
38. 
Cover image for Strategy in transition
by 
Bettis, Richard Allan.
Format: 
Books
Publication Date 
2005
Excerpt: 
in the U.S. banking industry" / Carmen Weigelt -- Competitive advantage, knowledge assets and group
Available: Copies:
39. 
Cover image for The Google story
by 
Vise, David A.
Format: 
Books
Publication Date 
2005
Excerpt: 
Internet industry -- United States.
Available: Copies:
40. 
Cover image for Media now : understanding media culture and technology
by 
Straubhaar, Joseph D.
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
-- Technology : inside your TV -- Technology demystified : inside digital television -- Industry : who runs the
Available: Copies:
41. 
Cover image for Public relations : contemporary issues and techniques
by 
Baines, Paul, 1973-
Format: 
Books
Publication Date 
2004
Excerpt: 
-- Public relations in developing countries -- Video, DVD, CD-ROM and the Internet -- Seminars, conferences
Available: Copies:
43. 
Cover image for The future of advertising : new media, new clients, new consumers in the post-television age
by 
Cappo, Joe.
Format: 
Books
Publication Date 
2003
Excerpt: 
, direct marketing, and the Internet on the advertising industry and traditional media and suggests
Available: Copies:
44. 
Cover image for Programming the World Wide Web
by 
Sebesta, Robert W.
Format: 
Books
Publication Date 
2003
Excerpt: 
Internet programming.
Available: Copies:
45. 
Cover image for Multimedia literacy
by 
Hofstetter, Fred T. (Fred Thomas), 1949-
Format: 
Books
Publication Date 
2001
Excerpt: 
Multimedia? -- What Is a Multimedia PC? -- What Is the Internet? -- What Is the World Wide Web? -- Taxonomy
Available: Copies:
47. 
Cover image for Strategic management : concepts and cases
by 
Thompson, Arthur A., 1940-
Format: 
Books
Publication Date 
2001
Excerpt: 
Company -- The Chinese fireworks industry -- Competition in the U.S. automobile retailing industry -- Dell
Available: Copies:
48. 
Cover image for Marketing in travel and tourism
by 
Middleton, Victor T. C.
Format: 
Books
Publication Date 
2001
Excerpt: 
, market leadership and branding in the budget hotel sector -- Longlands at Cartmel: an innovative Internet
Available: Copies:
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